Solid results and higher dividend for COGECO stemming from continuous growth in Canadian cable operations despite a write-off of Cogeco Cable’s Cabovisão investment
PRESS RELEASE
For immediate release
Solid results and higher dividend for COGECO stemming from continuous growth in 
Canadian cable operations despite a write-off of Cogeco Cable’s Cabovisão investment 
Montréal, July 7, 2011 – Today, COGECO Inc. (TSX: CGO) (“COGECO” or the “Company”) announced its financial results 
for the third quarter and first nine months of fiscal 2011, ended May 31, 2011. 
For the third quarter and first nine months of fiscal 2011: 
•  Revenue increased by 13.3% to reach $375 million in the quarter, and by 8.1% to reach $1,068.4 million in the first 
nine months; 
•  Operating income before amortization
(1)
 grew by 15.5% to reach $147.8 million in the quarter and by 10.3% to reach 
$420.8 million in the first nine months when compared to the same periods of fiscal 2010; 
•  Operating  margin
(1)
 increased to  39.4%  in the  third  quarter and first  nine  months,  compared  to 38.7% and  38.6%, 
respectively, in the third quarter and first nine months of fiscal 2010; 
•  In  the  third  quarter  of  fiscal  2011,  a  write-off  of  Cogeco  Cable  Inc.’s  net  investment  in  Cabovisão  was  recorded 
through a non-cash impairment loss in the amount of $225.9 million as a result of the severe decline in the economic 
environment  in  Portugal,  with  the  Country  ultimately  requiring  financial  assistance  from  the  International  Monetary 
Fund  and  the  European  Central  Bank,  combined  with  subscriber  losses  in  the  third  quarter  despite  additional 
marketing  initiatives  designed  to  generate  RGU  growth  in  the  near  term.  Net  of  non-controlling  interest,  the 
impairment loss reduced the Company’s net income by an amount of $72.7 million in the third quarter and first nine 
months of fiscal 2011; 
•  In  the  first  nine  months,  Cogeco  Cable  Inc.  redeemed  its  $175 million Senior  Secured  Notes  Series  B,  bearing 
interest at 7.73%, from the net proceeds of the issuance, in the first quarter of fiscal 2011, of the $200 million Senior 
Secured Debentures Series 2, bearing interest at 5.15%. A one-time make-whole premium of $8.8 million was paid 
on the redemption, which increased financial expense; 
•  Net loss amounted to $56.7 million in the third quarter, compared to net income of $10.7 million for the same period 
of the previous fiscal year. The net loss in the third quarter of fiscal 2011 was due to the write-off of Cogeco Cable’s 
net investment in Cabovisão described above. Excluding this amount, adjusted net income
(1)
 would have amounted 
to $16 million, an increase of $5.3 million, or 49% when compared to the third quarter of the prior year;  
•  For the first nine months of fiscal 2011, net loss amounted to $30.1 million, also as a result of the write-off of Cogeco 
Cable  Inc.’s  net  investment  in  Cabovisão  described  above.  In  the  first  nine  months  of  fiscal  2010,  net  income 
amounted  to  $44 million,  which  included  a  favourable  income  tax  adjustment,  net  of  non-controlling  interest,  of 
$9.6 million related  to  the  reduction  of  Ontario  provincial  corporate  income  tax  rates  for  the  Company’s  Canadian 
operations. Excluding these adjustments, adjusted net income
(1)
 of $42.6 million in the first nine months of fiscal 2011 
represents  a  progression  of  $8.2 million,  or  24%  when  compared  to  $34.4 million in  the  first  nine  months  of  fiscal 
2010; 
•  Free cash flow
(1)
 of $63.6 million was posted in the third quarter, $13.9 million, or 28.1% higher than $49.6 million in 
the comparable period of the prior year. In the first nine months, free cash flow amounted to $87.5 million, compared 
to $162.5 million in the first  nine months of fiscal  2010. This reduction is primarily  due to the recognition of  current 
income  tax  expense  relating  to  the  modifications  to  the  cable  subsidiary’s  corporate  structure  which  reduced  the 
future income tax expense accordingly and to the increase in financial expense; 
•  Quarterly dividends of $0.12 per share were paid to the holders of subordinate and multiple voting shares, a quarterly 
increase  of  $0.02  per  share,  or  20%,  when  compared  to  quarterly  dividends  of  $0.10  per  share  in  the  first  nine 
months of fiscal 2010. Dividend payments in the first nine months totalled $0.36 per share in fiscal 2011, compared to 
$0.30 per share in fiscal 2010. In addition, the Board of Directors declared a dividend of $0.14 per share payable in 
the fourth quarter of fiscal 2011, an increase of 40% when compared to the prior year, reflecting the continued strong 
financial performance; 
(1)  The indicated terms do not have standard definitions prescribed by Canadian Generally Accepted Accounting Principles (“GAAP”) and therefore, may not be 
comparable  to  similar  measures  presented  by  other  companies.  For  more  details,  please  consult  the  “Non-GAAP  financial  measures”  section  of  the 
Management’s Discussion and Analysis. 
•  On  February  1,  2011,  the  Company concluded  its  acquisition  of  Corus  Entertainment  Inc.’s  Québec  radio  stations 
(the “Québec Radio Stations Acquisition”) for $80 million, subject to customary closing adjustments and conditions; 
•  In the cable sector, revenue-generating units (“RGU”)
(2)
 grew by 41,819 net additions in the quarter and 189,767 net 
additions in the first nine months, for a total of 3,369,116 RGU at May 31, 2011. 
“COGECO’s  solid  results  in  the  third  quarter  of  fiscal  2011  are  mainly  attributable  to  the  performance  of  Cogeco  Cable’s 
Canadian  operations,  which  generated  continued  RGU  and  revenue  growth,”  declared  Louis  Audet,  President  and  CEO of 
COGECO. “However, in the European operations, customer losses and service reductions have become more significant and 
persistent than Cogeco Cable’s management expected. This situation is due to economic measures taken by the Portuguese 
government  to  reform  the  economy  and  reduce  the  deficit, which  led  to  a  decrease  in customer  spending  capacity.  Under 
these prevailing circumstances Cogeco Cable wrote-off its investment in its Portuguese subsidiary, Cabovisão.” 
“As for our Canadian business activities, Cogeco Cable has concluded in the past weeks an agreement to acquire all of the 
shares of Quiettouch Inc., a leading independent provider of outsourced managed information technology and infrastructure 
services to mid-market and larger enterprises in Canada. We expect the transaction, which will boost our business offering, to 
close during the last quarter of fiscal 2011,” continued Mr. Audet. 
“On the radio front, Cogeco Diffusion completed its first full quarter since the acquisition Corus Entertainment Inc.’s Québec 
radio stations was completed on February  1
st
, 2011.  The integration of the  newly acquired radio stations,  which contributed 
positively  to  our quarterly  results,  continues  to  go  according to plan.  COGECO now  has  a  stronger  position  in  the  Québec 
radio market, with 13 stations in five regions. Cogeco Diffusion has also submitted to the CRTC a licence request to operate 
two AM stations in the Montréal market, which would be entirely dedicated to weather and traffic. A decision is expected in the 
coming months,” added Mr. Audet. 
“Despite  the  Cabovisão  situation,  we  expect  to  meet  most  of  fiscal  2011  financial  targets.  Our  results  and  future  outlook 
remain positive, which is why the quarterly dividend has been increased from $0.12 to $0.14 per share. As for our fiscal 2012 
preliminary guidelines, we expect to continue to generate growth for most of our key performance indicators, with operating 
income before amortization growing by 6.3% and free cash flow, by 31.3%”, said Mr. Audet.  
ABOUT COGECO 
COGECO (www.cogeco.ca) is a diversified communications company. Through its Cogeco Cable subsidiary, COGECO provides its residential 
customers with Audio, Analogue and Digital Television, as well as HSI and Telephony services using its two-way broadband cable networks. 
Cogeco  Cable  also  provides,  to  its  commercial  customers,  through  its  subsidiary  Cogeco  Data  Services,  data  networking,  e-business 
applications,  video  conferencing,  hosting  services,  Ethernet,  private  line,  VoIP,  HSI  access,  data  storage,  data  security  and  co-location 
services  and  other  advanced  communication  solutions.  Through  its  Cogeco  Diffusion  subsidiary,  COGECO  owns  and  operates  13  radio 
stations across most of Québec with complementary radio formats serving a wide range of audiences. COGECO’s subordinate voting shares 
are listed on the Toronto Stock Exchange (TSX: CGO). The subordinate voting shares of Cogeco Cable are also listed on the Toronto Stock 
Exchange (TSX: CCA). 
– 30 – 
Source:
C
OGECO
Inc.
Pierre Gagné 
Senior Vice President and Chief Financial Officer 
Tel.: 514-764-4700 
Information:
Media
René Guimond 
Vice President, Public Affairs and Communications 
Tel.: 514-764-4746 
Analyst Conference Call:
Thursday
, 
July
7
,
2011
at 11:00 a.m. (EDT) 
Media representatives may attend as listeners only. 
  Please  use  the  following  dial-in  number  to  have  access  to  the  conference  call  by  dialing  five 
minutes before the start of the conference: 
  Canada/USA Access Number: 1 866 321-8231 
International Access Number: + 1 416 642-5213 
Confirmation Code:  3298006 
By Internet at www.cogeco.ca/investors 
  A rebroadcast of the conference call will be available until July 14, 2011, by dialing: 
Canada and USA access number: 1 888 203-1112 
International access number: + 1 647 436-0148 
Confirmation code: 3298006 
(2)  Represents the sum of Basic Cable, High Speed Internet (“HSI”), Digital Television and Telephony service customers. 
SHAREHOLDERS’ REPORT
Third quarter ended May 31
,
SHAREHOLDERS’ REPORT
,
 2011 
FINANCIAL HIGHLIGHTS 
  Quarters ended May 31,  Nine months ended May 31, 
2011 
2010
  Change 
2011
2010
Change
($000, except percentages and per share data) 
$ 
$
%
  $
$
%
Operations  (unaudited) 
(unaudited)
(unaudited) 
(unaudited)
Revenue 
374,957 
330,933
  13.3 
1,068,367 
988,023
  8.1
Operating income before amortization
(1)
147,807 
127,928
  15.5 
420,790 
381,554
  10.3
Operating margin
(1)
39.4% 
38.7%
  – 
39.4% 
38.6%
  –
Operating income 
81,535 
64,008
  27.4 
225,952 
185,940
  21.5
Impairment of goodwill and fixed assets 
225,873 
–
  – 
225,873 
–
  –
Net income (loss) 
(56,672)
10,740
  – 
(30,052)
43,999
  –
Adjusted net income
(1)
16,007 
10,740
  49.0 
42,627 
34
,379
  24.0
Cash Flow   
Cash flow from operating activities 
147,244 
110,756
  32.9 
301,480 
226,844
  32.9
Cash flow from operations
(1)
135,161 
119,140
  13.4 
298,335 
374,989
  (20.4)
Capital expenditures and increase in deferred charges 
71,587 
69,511
  3.0 
210,848 
212,447
  (0.8)
Free cash flow
(1)
63,574 
49,629
  28.1 
87,487 
162,542
  (46.2)
Financial Condition
(2)
Fixed assets 
–
–
  – 
1,168,001 
1,328,866
  (12.1)
Total assets 
–
–
  – 
2,707,787 
2,744,656
  (1.3)
Indebtedness
(3)
–
–
  – 
1,033,075 
961,354
  7.5
Shareholders’ equity 
–
–
  – 
346,745 
381,635
  (9.1)
RGU growth  41,819 
64,241
  (34.9)
189,767 
222,808
  (14.8)
Per Share Data
(4)
Earnings (loss) per share 
Basic  
(3.39)
0.64
  – 
(1.80)
2.63
  –
Diluted 
(3.39)
0.64
  – 
(1.80)
2.62
  –
Adjusted earnings per share
(1)
Basic  
0.96 
0.64
  50.0 
2.55 
2.06
  23.8
Diluted 
0.95 
0.64
  48.4 
2.53 
2.05
  23.4
(1)  The indicated terms do not have standardized definitions prescribed by Canadian 
Generally Accepted Accounting Principles (“GAAP”) and therefore, may not 
be  comparable  to  similar  measures  presented  by  other  companies.  For  more  details,  please  consult  the  “Non-
GAAP  financial  measures”  section  of  the 
Management’s Discussion and Analysis. 
(2)  At May 31, 2011 and August 31, 2010. 
(3)  Indebtedness is defined  as  the  total  of bank  indebtedness,  promissory note  payable, principal  on  long-
term  debt  and obligations  under  derivative  financial 
instruments. 
(4)  Per multiple and subordinate voting share. 
MANAGEMENT’S DISCUSSION AND ANALYSIS
Third quarter ended May 31
,
MANAGEMENT’S DISCUSSION AND ANALYSIS
,
 2011 
MANAGEMENT’S DISCUSSION AND ANALYSIS
 (MD&A) 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    3 
FORWARD-LOOKING STATEMENTS 
Certain statements in this report may constitute forward-looking information within the meaning of securities laws. Forward-looking information 
may relate to COGECO’s future outlook and anticipated events,  business,  operations,  financial performance,  financial condition or  results 
and,  in  some  cases,  can  be  identified  by  terminology  such  as  "may";  "will";  "should";  "expect";  "plan";  "anticipate";  "believe";  "intend"; 
"estimate"; "predict"; "potential"; "continue"; "foresee", "ensure" or other similar expressions concerning matters that are not historical facts. In 
particular,  statements  regarding  the  Company’s  future  operating  results  and  economic  performance  and  its  objectives  and  strategies  are 
forward-looking statements. These statements are based on certain factors and assumptions including expected growth, results of operations, 
performance and business prospects and opportunities, which COGECO believes are reasonable as of the current date. While management 
considers these assumptions to be reasonable based on information currently available to the Company, they may prove to be incorrect. The 
Company cautions the reader that the economic downturn experienced over the past two years makes forward-looking information and the 
underlying assumptions subject to greater uncertainty and that, consequently, they may not materialize, or the results may significantly differ 
from the Company’s expectations. It is impossible for COGECO to predict with certainty the impact that the current economic downturn may 
have  on  future  results.  Forward-looking  information  is  also  subject  to  certain  factors,  including  risks  and  uncertainties  (described  in  the 
“Uncertainties and main risk factors” section of the Company’s 2010 annual Management’s Discussion and Analysis (MD&A)) that could cause 
actual results to differ materially from what COGECO currently expects. These factors include technological changes, changes in market and 
competition,  governmental  or  regulatory  developments,  general  economic  conditions,  the  development  of  new  products  and  services,  the 
enhancement of existing products and services, and the introduction of competing products having technological or other advantages, many of 
which  are  beyond  the  Company’s  control.  Therefore,  future  events  and  results  may  vary  significantly  from  what  management  currently 
foresees. The reader should not place undue importance on forward-looking information and should not rely upon this information as of any 
other date. While management may elect to, the Company is under no obligation (and expressly disclaims any such obligation), and does not 
undertake to update or alter this information before the next quarter. 
This  report  should  be  read  in  conjunction  with  the  Company’s  consolidated  financial  statements,  and  the  notes  thereto,  prepared  in 
accordance with Canadian GAAP and the MD&A included in the Company’s 2010 Annual Report. Throughout this discussion, all amounts are 
in Canadian dollars unless otherwise indicated. 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    4 
CORPORATE STRATEGIES AND OBJECTIVES 
COGECO  Inc.’s  (“COGECO”  or  the  “Company”)  objectives  are  to  maximize  shareholder  value  by  increasing  profitability  and  ensuring 
continued  growth. The  strategies  employed to reach  these  objectives,  supported by tight  controls over costs  and  business  processes, are 
specific to each sector. For the cable sector, sustained corporate growth and the continuous improvement of networks and equipment are the 
main strategies used. The radio activities focus on continuous improvement of programming in order to increase market share, and, thereby, 
profitability.  COGECO  uses  operating  income  before  amortization
(1)
,  operating  margin
(1)
,  free  cash  flow
(1)
  and  revenue-generating  units 
(“RGU”)
(2)
 growth in order to measure its performance against these objectives for the cable sector. 
Cable sector 
During the first nine months of fiscal 2011, the Company’s subsidiary, Cogeco Cable Inc. (“Cogeco Cable” or the “Cable subsidiary”), invested 
approximately $100 million in its network infrastructure and equipment to upgrade its capacity, improve its robustness and extend its territories 
in order to better serve and increase its service offerings for new and existing clientele. 
RGU growth and service offerings in the cable sector 
During  the  first  nine  months  ended  May  31,  2011,  the  number  of  RGU  in  the  Cable  subsidiary  increased  by  189,767,  or  6%,  to  reach 
3,369,116 RGU, mainly as a result of targeted marketing initiatives in the Canadian operations and to the continuing interest for high definition 
(“HD”) television  service,  which  offset  the  lower  customer  growth  in  the  European operations  resulting  primarily from  the  impact  of  further 
austerity measures announced by the Portuguese government in recent months  which adversely impact consumer spending. In light of the 
lower  RGU  growth  in  the  European  operations  during  the  first  nine  months  of  fiscal  2011,  Cogeco  Cable  has  revised  its  guidelines  from 
275,000 as issued on January 12, 2011 to 250,000 net additions, or approximately 7.9% when compared to August 31, 2010. RGU growth is 
expected to stem primarily from the Canadian operations of the cable subsidiary and reflect the continued strong interest in Digital Television 
services, enhanced service offerings and promotional activities. Please consult the “Fiscal 2011 financial guidelines” section for further details. 
Operating income before amortization and operating margin 
For the first nine months of fiscal 2011, operating income before amortization grew by $39.2 million, or 10.3%, to reach $420.8 million, in line 
to  achieve  management’s  revised  projection  of  $560 million in  operating  income  before  amortization  for  fiscal  2011.  Operating  margin 
increased to 39.4%, from 38.6% in the first nine months of the year. 
Free cash flow 
For  the  nine-month  period  ended  May  31,  2011,  COGECO  achieved  free  cash  flow  of  $87.5  million,  compared  to  $162.5 million for  the 
comparable  period  of  the  previous  fiscal  year,  a  decrease  of  $75.1  million.  The  decrease  in  free  cash  flow  in  the  first  nine  months  of 
fiscal 2011  reflects  the  timing  of  the  recognition  of  income  tax  liabilities  as  a  result  of  modifications  made  to  Cogeco  Cable’s  corporate 
structure in fiscal 2009. As a result of an increase in capital expenditures expected in the last quarter of fiscal 2011, management maintains its 
revised free cash flow guideline of $80 million for the 2011 fiscal year. 
Other 
BBM Canada’s spring 2011 survey and radio broadcast week measures from February 28, 2011 to May 29, 2011, conducted with the Portable 
People Meter (“PPM”), show that Rythme FM has maintained its leadership position in the competitive Montréal region market.  
On June  27,  2011,  Cogeco  Cable  concluded  an  agreement  to  acquire  all  of the  shares  of  Quiettouch  Inc.  (the  “Quiettouch  acquisition”), a 
leading independent provider of outsourced managed information technology and infrastructure services to mid-market and larger enterprises 
in  Canada.  Quiettouch  offers  a  full  suite  of  differentiated  services  that  allow  customers  to  outsource  their  mission-critical  information 
technology  infrastructure  and  application  requirements,  including  managed  infrastructure  and  hosting,  virtualization,  firewall  services,  data 
backup with end-to-end monitoring and reporting, and enhanced and traditional colocation services. Quiettouch operates three data centres in 
Toronto  and  Vancouver,  as  well  as  a  fibre  network  within  key  business  areas  of  downtown  Toronto.  The  transaction  is  subject  to  certain 
arrangements and commercial approvals, and is expected to close during the last quarter of fiscal 2011.  
On  April  30,  2010,  the  Company  concluded  an  agreement  with  Corus  Entertainment  Inc.  (“Corus”)  to  acquire  its  Québec  radio  stations 
(“Québec  Radio  Stations  Acquisition”)  for  $80  million,  subject  to  customary  closing  adjustments  and  conditions,  which  was  concluded  on 
February 1, 2011. 
(1)  The indicated terms do not have standardized definitions prescribed by Canadian Generally Accepted Accounting Principles (“GAAP”) and therefore, may not 
be comparable to similar measures presented by other companies. For more details, please consult the “Non-GAAP financial measures” section. 
(2)  Represents the sum of Basic Cable, High Speed Internet (“HSI”), Digital Television and Telephony service customers.
Management’s Discussion and Analysis    COGECO INC. Q3 2011    5 
OPERATING RESULTS – CONSOLIDATED OVERVIEW 
  Quarters ended May 31,  Nine months ended May 31, 
2011 
2010
  Change 
2011
2010
Change
($000, except percentages) 
$ 
$
%
  $
$
%
(unaudited) 
(unaudited)
(unaudited) 
(unaudited)
Revenue 
374,957 
330,933
  13.3 
1,068,367 
988,023
  8.1
Operating costs 
227,150 
203,005
  11.9 
647,577 
606,469
  6.8
Operating income before amortization 
147,807 
127,928
  15.5 
420,790 
381,554
  10.3
Operating margin 
39.4% 
38.7%
39.4% 
38.6%
Revenue 
Fiscal 2011 third-quarter revenue improved by $44 million, or 13.3%, to reach $375 million primarily due to the cable sector and the results of 
the Québec Radio Stations Acquisition. Revenue amounted to $1,068.4 million in the first nine months of fiscal 2011, $80.3 million, or 8.1%, 
higher than in the same period of fiscal 2010. 
Cable revenue increased by $23.6 million, or 7.4%, for the third quarter and by $53.9 million, or 5.6%, in the first nine months when compared 
to the same periods of the prior year. For further details on Cogeco Cable’s operating results, please refer to the “Cable sector” section.  
Revenue from the radio activities improved by $20.4 million in the third quarter and by $26.4 million in the first nine months, mainly as a result 
of the Québec Radio Stations Acquisition. 
Operating costs 
For  the  third  quarter  and  first  nine  months  of  fiscal  2011,  operating  costs  amounted  to  $227.2 million and  $647.6  million,  increases  of 
$24.1 million, or 11.9%, and of $41.1 million, or 6.8%, when compared to the prior year, mainly from the Québec Radio Stations Acquisition 
combined with increases in the cable sector.  
Operating costs in  the  Cable sector increased by $6.2 million, or  3.2%, for the third quarter and by $17.8 million, or 3.1%, in the first nine 
months when compared to  the same periods  of  the prior  year. For further details on Cogeco  Cable’s  operating results,  please refer to the 
“Cable sector” section.  
Operating costs from the other activities, including radio activities, grew by $17.9 million in the third quarter and $23.1 million in the first nine 
months, mainly from the Québec Radio Stations Acquisition. 
Operating income before amortization and operating margin 
Mainly as  a  result of the Québec Radio Stations Acquisition and growth in the cable sector, operating income before amortization  grew by 
$19.9 million, or 15.5%, in the third quarter to reach $147.8 million, and by $39.2 million, or 10.3%, at $420.8 million for the first nine months of 
fiscal  2011,  when  compared  to  the  same  periods  the  previous  year.  COGECO’s  operating  margin  increased  to  39.4%  in  the  three  and 
nine-month periods ended May 31, 2011, from 38.7% in the third quarter and 38.6% in the first nine months of the previous year. For further 
details on the Company’s operating results, please refer to the “Cable sector” section. 
FIXED CHARGES 
  Quarters ended May 31,  Nine months ended May 31, 
2011 
2010
  Change 
2011
2010
Change
($000, except percentages) 
$ 
$
%
  $
$
%
(unaudited) 
(unaudited)
(unaudited) 
(unaudited)
Amortization
66,272 
63,920
  3.7 
194,838 
195,614
  (0.4)
Financial expense 
16,766 
16,824
  (0.3)
58,172 
48,288
  20.5
Third-quarter 2011 amortization amounted to $66.3 million, compared to $63.9 million for the same period of the prior year. The increase is 
mainly due to additional capital expenditures in Cogeco Cable’s Canadian operations arising from customer premise equipment acquisitions to 
support RGU growth, partly offset by a reduction in amortization in the European operations stemming from certain acquired assets that are 
now fully amortized. For the first nine months, amortization was essentially the same at $194.8 million when compared to $195.6 million in the 
first nine months of the prior year. 
Financial expense amounted to $16.8 million in the third quarter essentially the same when compared to the prior year. In the first nine months 
of  fiscal  2011,  financial  expense  amounted to  $58.2 million,  compared to  $48.3 million in  the  first  nine  months  of  the  prior  year.  Financial 
expense in the first nine months includes the payment, in the Cable sector, of a make-whole premium amounting to $8.8 million on the early 
repayment, on December 22, 2010, of the $175 million Senior Secured Notes Series B due on October 31, 2011. The remaining variance is 
mainly attributable to the financial expense impact of fluctuations in the  level  of  bank indebtedness, combined with the  impact of the lower 
interest rate on the $200 million Senior Secured Debentures Series 2 issued by Cogeco Cable on November 16, 2010.  
Management’s Discussion and Analysis    COGECO INC. Q3 2011    6 
IMPAIRMENT OF GOODWILL AND FIXED ASSETS  
During the third quarter of fiscal 2011, the economic environment in Portugal continued to deteriorate, with the Country ultimately requiring 
financial  assistance  from  the  International  Monetary  Fund  and  the  European  Central  Bank.  As  part  of  the  negotiated  financial  assistance 
package, the Portuguese government has committed to financial reforms which include increases in sales and income taxes combined with 
reductions  in  government  spending  on  social  programs.  These  measures  are  expected  to  put  further  downwards  pressure  on  consumer 
spending capacity. The rate of growth for Cogeco Cable’s services has diminished in this environment, with net customer losses and service 
downgrades by customers in the European operations in the third quarter of fiscal 2011. Please refer to the “Cable sector” section for further 
details.  In  accordance  with  current  accounting  standards,  Cogeco  Cable’s  management  considered  that  this  situation  combined  with  net 
customer losses in the third quarter, which were significantly more important and persistent than expected, will continue to negatively impact 
the  financial  results  of  the  European  operations  and  indicate  a  decrease  in  the  value  of  Cogeco  Cable’s  investment  in  its  Portuguese 
subsidiary. As a result, Cogeco Cable tested goodwill and all long-lived assets for impairment at May 31, 2011. 
Goodwill is tested for impairment using a two step approach. The first step consists of determining whether the fair value of the reporting unit 
to  which  goodwill  is  assigned  exceeds  the  net carrying amount  of that  reporting  unit,  including goodwill.  In the  event  that the  net  carrying 
amount exceeds the fair value, a second step is performed in order to determine the amount of the impairment loss. The impairment loss is 
measured as the amount by  which  the  carrying amount  of  the reporting unit’s  goodwill exceeds its fair value. Cogeco  Cable completed its 
impairment  test  on  goodwill  and  concluded  that  goodwill  was  impaired  at  May  31,  2011.  As  a  result,  a  non-cash  impairment  loss  of 
$29.3 million was recorded in the third quarter of the 2011 fiscal year. Fair value of the reporting unit was determined using the discounted 
cash  flow  method.  Future  cash  flows  were  based  on  internal  forecasts  and  consequently,  considerable  management  judgement  was 
necessary to estimate future cash flows. 
Long-lived assets with finite useful lives, such as fixed assets, are tested for impairment by comparing the carrying amount of the asset or 
group  of  assets  to  the  expected future  undiscounted  cash  flows  to be  generated by  the  asset  or  group  of  assets.  The  impairment  loss  is 
measured as the amount by which the asset’s carrying amount exceeds its fair value. Accordingly, Cogeco Cable completed its impairment 
test on the fixed assets of the Portuguese subsidiary at May 31, 2011, and determined that the carrying value of these assets exceeded the 
expected  future  undiscounted cash  flows  to  be  generated  by  these  assets. As  a  result,  a  non-cash  impairment  loss of  $196.5 million  was 
recognized in the third quarter of the 2011 fiscal year.  
The impairment of goodwill and fixed assets (the “impairment loss”), which effectively wrote-off Cogeco Cable’s net investment in Cabovisão 
affected the Company’s financial results as follows for the third quarter and first nine months of fiscal 2011:  
($000) 
Impairment of goodwill  29,344
Impairment of fixed assets  196,529
Impairment loss
225,873
Income taxes  –
Non-controlling interest  (153,194)
Impairment loss net of income taxes and non-controlling interest  72,679
INCOME TAXES 
Fiscal  2011  third-quarter  income  tax  expense  amounted  to  $19  million,  compared  to  $15.3 million in  the  prior  year.  The  increase  of 
$3.7 million, or 24%, is mainly due to operating income before amortization growth, partly offset by the previously announced declines in the 
enacted Canadian federal and provincial income tax rates. 
For the first nine months, income tax expense amounted to $51.5 million, compared to $14 million in the prior year. The income tax expense in 
the first nine months of the prior year included the impact, in the cable sector, of the reduction in corporate income tax rates announced on 
March 26, 2009 by the Ontario provincial government and considered substantively enacted on November 16, 2009 (the “reduction of Ontario 
provincial corporate income tax rates”), which reduced future income tax expense by $29.8 million. Excluding this prior year impact, income 
tax expense would have amounted to $43.8 million for the first nine months of fiscal 2010. Fiscal 2011 income tax expense increase is mainly 
due to operating income before amortization growth, partly offset by the increase in financial expense and the previously announced declines 
in the enacted Canadian federal and provincial income tax rates. 
NON-CONTROLLING INTEREST 
The non-controlling interest represents a participation of approximately 67.8% in Cogeco Cable’s results. During the third quarter of fiscal 2011 
the loss attributable to non-controlling interest amounted to $123.4 million, and $79.5 million for the nine months ended May 31, 2011, due to 
the impairment loss  recorded in the cable sector. The income attributable to non-controlling interest for the comparable periods of the prior 
year amounted to $21.1 million and $79.6 million, respectively. 
NET INCOME (LOSS) 
For the three and nine-month periods ended May 31, 2011, net losses  amounted to $56.7 million, or $3.39 per share, and $30.1 million, or 
$1.80 per share, respectively, as a result of the previously described impairment loss of $72.7 million, net of income tax and non-controlling 
interest. For the comparable periods of fiscal 2010, net income amounted to $10.7 million, or $0.64 per share in the quarter, and $44 million, 
or $2.63 per  share  in  the first nine months.  Fiscal 2010 first  nine months net  income  included the  reduction  of Ontario provincial corporate 
income tax rates  described in  the  “Income Taxes” section,  which  increased  net  income  by  an amount of $9.6 million net of non-controlling 
interest.  
Management’s Discussion and Analysis    COGECO INC. Q3 2011    7 
Excluding the impairment loss in the current year and the reduction of income tax rates in the prior year, fiscal 2011 adjusted net income
(1)
amounted to $16 million, or $0.96 per share
(1)
 in the third quarter, representing growth of $5.3 million, or 49%, and of $0.32 per share, or 50%, 
when compared  to $10.7 million, or  $0.64 per share in  the  prior year.  Adjusted  net income  in  the first  nine  months of  fiscal 2011 grew by 
$8.2 million, or 24%, and $0.49 per share, or 23.8%, to reach $42.6 million or $2.55 per share when compared to $34.4 million or $2.06 per 
share in the comparable period of the prior year. Net income progression for both periods has resulted mainly from the growth in operating 
income before amortization, partly offset in the first nine months by the make-whole premium on early repayment of debt of $2 million, net of 
income taxes and non-controlling interest.  
CASH FLOW AND LIQUIDITY 
  Quarters ended May 31,  Nine months ended May 31, 
2011 
2010 
2011
2010
($000) 
$ 
$ 
$
$
(unaudited) 
(unaudited) 
(unaudited)
(unaudited)
Operating activities   
Cash flow from operations 
135,161 
119,140 
298,335
374,989
Changes in non-cash operating items 
12,083 
(8,384)
3,145
(148,145)
147,244 
110,756 
301,480
226,844
Investing activities
(1)
   (71,371)
(69,488)
(286,515
)
(212,161)
Financing activities
(1)
  (12,147)
(36,043)
39,489
(31,284)
Effect of exchange rate changes on cash and cash equivalents denominated in a 
foreign currency  573 
(846)
438
(1,746)
Net change in cash and cash equivalents   64,299 
4,379 
54,892
(18,347)
Cash and cash equivalents, beginning of period 
26,435 
16,732 
35,842
39,458
Cash and cash equivalents, end of period  90,734 
21,111 
90,734
21,111
(1)  Excludes assets acquired under capital leases. 
Fiscal 2011 third quarter cash flow from operations reached $135.2 million, compared to $119.1 million in the third quarter of the prior year. 
The  increase  of  $16 million,  or  13.4%,  is  mainly  attributable  to  the  increase  in  operating  income  before  amortization,  partly  offset  by  the 
decrease in current income tax recovery. Changes in non-cash operating items generated cash inflows of $12.1 million, mainly as a result of 
an increase in accounts payable and accrued liabilities and a decrease in income taxes receivable, partly offset by a decrease in income tax 
liabilities. In the prior year, changes in non-cash operating items required cash outflows of $8.4 million, mainly as a result of an increase in 
income taxes receivable and a decrease in accounts payable and accrued liabilities. 
In the first nine months of fiscal 2011, cash flow from operations reached $298.3 million, $76.7 million, or 20.4%, lower than the comparable 
period  last  year.  This  reduction  is  primarily  due  to  the  recognition  of  current  income  tax  expense  relating  to  the  modifications  to  Cogeco 
Cable’s  corporate  structure  which  reduced  the  future  income  tax  expense  accordingly  and  to  the  payment  of  a  make-whole  premium 
amounting to $8.8 million on the early repayment of the Senior Secured Notes Series B, also in the cable sector, partly offset by the increase 
in operating income before amortization. Changes in non-cash operating items generated cash inflows of $3.1 million, mainly as a result of an 
increase  in  income tax liabilities and  a  decrease  in income taxes  receivable,  partly  offset by  a decrease  in  accounts  payable  and  accrued 
liabilities  and  an  increase  in  accounts  receivable. In  the prior year, changes in non-cash operating items  required cash  outflows  of  $148.1 
million, mainly as a result of decreases in accounts payable and accrued liabilities and in income tax liabilities, combined with increases in 
income taxes receivable and accounts receivable, partly offset by an increase in deferred and prepaid revenue and other liabilities. 
In the third quarter of fiscal 2011, investing activities, including mainly capital expenditures and the increase in deferred charges, amounted to 
$71.4  million,  an  increase  of  $1.9  million,  or  2.7%  when  compared  to  $69.5  million  for  the  corresponding  period  of  last  year.  The  most 
significant variations are in the cable sector and are due to the following factors: 
•  An increase in customer premise equipment spending mainly due to the timing of equipment purchases to support RGU growth in 
the Canadian operations. This increase was partly offset by the decrease in customer premise equipment spending reflecting lower 
RGU growth in  the  European operations,  net  of the impact  of  the higher  value  of  the  Euro  relative to  the Canadian dollar  when 
compared to the third quarter of the prior year; 
•  A decrease in support capital spending since there were prior year acquisitions of new facilities in the Canadian operations. 
In the first nine months of  fiscal 2011, investing activities amounted to $286.5 million as a result  of  the  net  outflows related to the Québec 
Radio Stations Acquisition for an amount of $75.9 million described below, capital  expenditures and the increase in  deferred charges. This 
represents an increase of $74.4 million, or 35% when compared to $212.2 million for the corresponding period of last year.  
On April 30, 2010, the Company concluded an agreement with Corus to acquire its Québec radio stations for $80 million, subject to customary 
closing adjustments and conditions, including approval by the Canadian Radio-television and Telecommunications Commission (“CRTC”). On 
June  30,  2010,  the  Company  submitted  its  application  for  approval  of  the  Québec  Radio  Stations  Acquisition  to  the  CRTC.  On 
December 17, 2010, the  CRTC approved the transaction  essentially as  proposed.  On  January 11, 2011, the  Company was served  with an 
application by Astral to the Court for leave to appeal the CRTC decision approving the transaction, and a related application by Astral for a 
stay of execution of that decision until final judgement of the Court. On February 21, 2011 the Court has rejected applications filed by Astral in 
the matter of the Québec Radio Stations Acquisition. The transaction with Corus was concluded on February 1, 2011. 
(1)  The indicated terms do not have standardized definitions prescribed by Canadian GAAP and therefore, may not be comparable to similar measures presented 
by other companies. For more details, please consult the “Non-GAAP financial measures” section. 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    8 
Pursuant to this acquisition, and as part of the CRTC’s decision on the Company’s transfer application, the Company has put up for sale two 
radio  stations  acquired  in  the  transaction, CFEL-FM in  the Québec  City market  and  CJTS-FM  in  the  Sherbrooke  market.  Accordingly,  the 
assets and liabilities of the two acquired radio stations put up for sale have been classified as held for sale in the preliminary purchase price 
allocation presented below. In addition to the two acquired radio stations above, and also as part of the CRTC’s decision, the Company has 
put  up  for  sale  radio  station  CJEC-FM,  which  it  owned  prior  to  the  Québec  Radio  Stations Acquisition,  in the  Québec  City  market. Radio 
stations  for  which  divestiture  has  been  required  by  the  CRTC,  and  the  sale  process,  are  managed  by  a  trustee  approved  by  the  CRTC 
pursuant to a voting trust agreement. 
This acquisition was accounted for using the purchase method. The results have been consolidated as of the acquisition date. The preliminary 
allocation of the purchase price of the acquisition, pending the completion of the valuation of the net assets acquired, is as follows: 
$
(unaudited)
Consideration  
Paid 
Purchase of shares  
75,000
Acquisition costs 
1,530
76,530
Promissory note payable, non-interest bearing and due on February 1, 2012 
5,000
Investment previously accounted for 
200
Acquisition costs previously recorded as deferred charges
435
Preliminary working capital adjustment payable 
4,000
86,165
Net assets acquired 
Cash and cash equivalents 
647
Accounts receivable
14,132
Income tax receivable 
92
Prepaid expenses and other 
527
Current future income tax assets 
1,018
Fixed assets 
11,497
Deferred charges and other 
99
Broadcasting licenses  
48,193
Goodwill 
27,227
Non-current future income tax assets 
2,272
Non-current assets held for sale 
9,531
Accounts payable and accrued liabilities assumed
(9,058)
Income tax liabilities assumed 
(194)
Current liabilities related to assets held for sale 
(797)
Deferred and prepaid revenue and other liabilities 
(7,390)
Non-current future income tax liabilities 
(10,656)
Non-current liabilities related to assets held for sale 
(975)
86,165
In the first nine months of fiscal 2011, capital expenditures amounted to $202.3 million, a decrease of $1.9 million, or 0.9%, when compared to 
$204.2 million in  the  first  nine  months  of  the  prior  fiscal  year.  The  most  significant  variations  are  in  the  cable  sector  and  are  due  to  the 
following factors: 
•  An increase in customer premise equipment spending mainly due to the timing of equipment purchases to support RGU growth in 
the Canadian operations. This increase was partly offset by the decrease in customer premise equipment spending reflecting lower 
RGU growth in the European operations combined with the  impact of  the lower value of  the  Euro  relative to the  Canadian dollar 
when compared to the same period of the prior year; 
•  An increase in scalable infrastructure in the Canadian operations to improve network capacity in existing areas served; 
•  Decreases in upgrades and rebuilds and in line extensions stemming from the timing of the various initiatives undertaken by Cogeco 
Cable in order to expand its network and improve its capacity; 
•  A decrease in support capital spending since there were prior year acquisitions of new facilities in the Canadian operations. 
In the third quarter, free cash flow amounted to $63.6 million, compared to $49.6 million in the comparable period of fiscal 2010, representing 
an increase of $13.9 million, or  28.1%. The growth in  free cash flow  over the prior year is  due to the increase in operating income before 
amortization, partly offset by the decrease in current income tax recovery.   
In the first nine months, free cash flow amounted to $87.5 million, a decrease of $75.1 million, or 46.2%, when compared to $162.5 million in 
the first nine months of fiscal 2010. The decline in free cash flow over the prior year is due to an increase of $109.3 million in current income 
tax expense in the  cable sector  stemming primarily  from modifications  to  Cogeco  Cable’s  corporate  structure and  the increase in  financial 
expense, which offset the increase in operating income before amortization and the decrease in capital expenditures in the first nine months of 
fiscal 2011. 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    9 
In the third quarter of fiscal 2011, Indebtedness affecting cash decreased by $5.1 million mainly due to the free cash flow of $63.6 million and 
the  cash  inflows  of  $12.1 million from  the  changes  in  non-cash  operating  items,  offset  by  the  increase  in  cash  and  cash  equivalents  of 
$64.3 million  and  the  dividend  payment  of  $7.6 million described  below.  Indebtedness  mainly  decreased  through  a  net  repayment  of 
$4.4 million on  the  Company’s  Term  Revolving  Facilities.  In  the  third  quarter  of  the  prior  year,  Indebtedness  affecting  cash  decreased  by 
$29.5 million mainly due to the free cash flow of $49.6 million, partly offset by the cash outflows of $8.4 million from the changes in non-cash 
operating  items,  the  dividend  payment  of  $6.3  million  described  below  and  the  increase  in  cash  and  cash  equivalents  of  $4.4  million. 
Indebtedness mainly decreased through a net repayment of $33.2 million on Cogeco Cable’s Term Facility. 
During the  third  quarter of fiscal 2011,  a dividend of $0.12  per share was paid by  the  Company  to the holders of subordinate  and multiple 
voting shares, totalling $2 million, compared to a dividend of $0.10 per share, or $1.7 million the year before. In addition, dividends paid by a 
subsidiary  to  non-controlling  interests  in  the  third  quarter  of  fiscal  2011  amounted  to  $5.6  million,  for  consolidated  dividend  payments  of 
$7.6 million, compared to $4.6 million, for consolidated dividend payments of $6.3 million in the third quarter of the prior year.  
In  the  first  nine  months  of  fiscal  2011,  Indebtedness  affecting  cash  increased  by  $60.5 million mainly  due  to  the  Québec  Radio  Stations 
Acquisition for a net amount of $75.9 million, the increase in cash and cash equivalents of $54.9 million and the dividend payments totalling 
$22.8 million described below. The increase was partly offset by the free cash flow of $87.5 million generated in the first nine months of the 
fiscal  year  and  the cash  inflows of $3.1 million from  the  changes in non cash  operating items.  Indebtedness  mainly increased through the 
issuance, on November 16, 2010, of Senior Secured Debentures Series 2 (“Fiscal 2011 debentures”) for net proceeds of $198.3 million and a 
net  increase  of  $41.7 million on  the  Company’s  Term  Revolving  Facilities.  The  increase  was  partly  offset  by  the  repayment,  on 
December 22, 2010, of Cogeco Cable’s $175 million Senior Secured Notes Series B due on October 31, 2011 and the related make-whole 
premium on early repayment. For the comparable period of fiscal 2010, Indebtedness affecting cash decreased by $10.1 million mainly due to 
the  free cash  flow of  $162.5 million and  the  decrease  in cash  and  cash equivalents  of  $18.3 million,  partly offset  by  the  cash  outflows  of 
$148.1 million from the changes in non-cash operating items and the dividend payment of $18.8 million described below. Indebtedness mainly 
decreased through net repayments totalling $61.2 million on the Company’s Term Facilities, including net repayments of $54.7 million by the 
cable subsidiary, partly offset by an increase of $54.1 million in bank indebtedness. 
During the first nine months of fiscal 2011, quarterly dividends of $0.12 per share, for a total of $0.36 per share, were paid to the holders of 
subordinate and multiple voting shares, totalling $6 million, compared to quarterly dividends of $0.10 per share, for a total of $0.30 per share, 
or  $5 million the  year  before.  In  addition,  dividends  paid  by  a  subsidiary to  non-controlling  interests  in  the  first  nine months  of fiscal  2011 
amounted to $16.8 million, for consolidated dividend payments of $22.8 million, compared to $13.8 million for consolidated dividend payments 
of $18.8 million in the first nine months of the prior year.  
As at May 31, 2011, the Company had a working capital deficiency of $135.3 million compared to $202.9 million as at August 31, 2010. The 
decrease  in  the  deficiency  is mainly  attributable to  the cable  sector and  caused  by  increases in  cash  and  cash  equivalents  and  accounts 
receivable and decreases in accounts payable and accrued liabilities and future income tax liabilities. The decrease was partly offset by an 
increase in income tax liabilities and a decrease in income taxes receivable. As part of the usual conduct of its business, COGECO maintains 
a working capital deficiency due to a low level of accounts receivable as a large portion of Cogeco Cable’s customers pay before their services 
are  rendered,  unlike  accounts  payable  and  accrued  liabilities,  which  are  paid  after  products  are  delivered  or  services  are  rendered,  thus 
enabling the cable subsidiary to use cash and cash equivalents to reduce Indebtedness. 
At May 31, 2011, the Company had used $72.9 million of its $100 million Term Revolving Facility for a remaining availability of $27.1 million. 
Cogeco Cable had used $112.5 million of its $750 million Term Revolving Facility for a remaining availability of $637.5 million. 
Transfers of funds from non-wholly owned subsidiaries to COGECO are subject to approval by the subsidiaries’ Boards of Directors and may 
also be restricted under the terms and conditions of certain debt instruments. In  accordance with applicable corporate and securities laws, 
significant transfers of funds from COGECO may be subject to approval by minority shareholders.  
FINANCIAL POSITION 
Since  August 31, 2010,  there  have  been  significant  changes  to  the  balances  of  “fixed  assets”,  “income  tax  liabilities”,  “future  income  tax 
liabilities”,  “income  taxes  receivable”,  “cash  and  cash  equivalents”,  “long-term  debt”,  “intangible  assets”,  “assets  held  for  sale”,  “accounts 
payable and accrued liabilities”, “accounts receivable”, “derivative financial instruments”, “deferred and prepaid revenue and other liabilities”, 
“promissory note payable”, “goodwill” and “non-controlling interest”. 
The $160.9 million decrease in fixed assets  reflects the impairment loss recorded in the third  quarter of the fiscal year, partly offset  by the 
assets acquired  in  the  Québec  Radio  Stations Acquisition  and the  capital  expenditures  discussed  in  the  “Cash Flow and  Liquidity”  section 
which surpassed the amortization expense and the impact of the depreciation of the Euro in relation to the Canadian dollar. The increase of 
$68.2 million in income tax liabilities and the decreases of $18.7 million in future income tax liabilities, $6.6 million in income taxes receivable 
primarily reflect the timing of the recognition of income tax liabilities as a result of modifications made to Cogeco Cable’s corporate structure, 
combined with the impact of the Québec Radio Stations Acquisition and the increase in operating income before amortization. The increases 
of $54.9 million in cash and cash equivalents and $49.7 million in long-term debt are due to the factors previously discussed in the “Cash Flow 
and  Liquidity”  section  combined  with  the  fluctuations  in  foreign  exchange  rates.  The  increases  of  $44.6 million in  intangible  assets  and 
$11.6 million in assets held for sale mainly stem from the Québec Radio Stations Acquisition. The $44 million decrease in accounts payable 
and  accrued  liabilities  is  related  to  the  timing  of  supplier  payments,  partly  offset  by  the  Québec  Radio  Stations  Acquisition.  The 
$28.5 million increase in accounts receivable is due to the Québec Radio Stations acquisition combined with the increase in revenue and the 
timing of payments received from customers. The $19.4 million decrease in derivative financial instruments is due to the factors discussed in 
the  “Financial  management”  section.  The  increases  of  $10 million in  deferred  and  prepaid  revenue  and  other  liabilities  and  $5 million in 
promissory note payable are mainly due to the Québec Radio Stations acquisition. The decrease of $1.2 million in goodwill also reflects the 
Québec Radio  Stations  Acquisition,  entirely  offset  by  the  impairment  loss  recorded in  the cable sector. The  $89.6 million decrease in non-
controlling interest is due to the impairment loss recorded in the European operations of the cable sector, partly offset by improvements in the 
operating results of the cable subsidiary’s Canadian operations in the current fiscal year. 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    10 
A description of COGECO’s share data as at June 30, 2011 is presented in the table below: 
Number of 
shares/options
Amount
($000)
Common shares 
Multiple voting shares 
1,842,860
  12
Subordinate voting shares 
14,989,338
  121,976
In the normal course of business, COGECO has incurred financial obligations, primarily in the form of long-term debt, operating and capital 
leases and guarantees. COGECO’s obligations, discussed in the 2010 Annual Report, have not materially changed since August 31, 2010, 
except as mentioned below. 
On November 16,  2010, Cogeco Cable completed,  pursuant to a public debt offering, the issue of $200 million Senior Secured Debentures 
Series 2 for net proceeds of $198.3 million, net of discounts and transaction costs. These debentures mature on November 16, 2020 and bear 
interest at 5.15% per annum, payable semi-annually. These debentures are indirectly secured by a first priority fixed and floating charge and a 
security interest on substantially all present and future real and personal property and undertaking of every nature and kind of Cogeco Cable 
and  certain  of  its  subsidiaries.  The  net  proceeds  of sale  of  the  debentures  were  used  to  redeem  in  full,  on  December  22,  2010,  Cogeco 
Cable’s Senior Secured Notes Series B due October 31, 2011 for an amount of $175 million plus accrued interest and make-whole premium, 
and the remainder for working capital and general corporate purposes. 
The Company benefits from Term Revolving Facility of up to $100 million with a group of financial institutions led by a large Canadian bank, 
which acts as agent for the banking syndicate. The Term Revolving Facility of up to $100 million includes a swingline limit of $7.5 million, is 
extendable by additional one-year periods on an annual basis, subject to lenders’ approval, and if not extended, matures three years after its 
issuance  or  the  last  extension,  as the case may be. The  Term  Revolving Facility  is composed  of  two  tranches  of $50 million each, one  of 
which  was  subject to the  completion of  the Québec  Radio  Stations Acquisition and  which became  available  on  February 1, 2011  with the 
conclusion of the transaction. The Term Revolving Facility was extended at that same date and currently matures on February 1, 2014. The 
Term Revolving Facility can be repaid at any time without penalty. The Term Revolving Facility is indirectly secured by a first priority fixed and 
floating charge and a security interest on substantially all present and future real and personal property and undertaking of every nature and 
kind of the Company and certain of its subsidiaries, excluding the capital stock and assets of the Company’s subsidiary, Cogeco Cable, and 
guaranteed by its subsidiaries excluding Cogeco Cable. Under the terms and conditions of the credit agreement, the Company must comply 
with certain restrictive covenants. Generally, the most significant restrictions are related to permitted investments, dividends on multiple and 
subordinate voting  shares  and  reimbursement of long-term  debt  as  well as  incurrence and maintenance of certain financial ratios  primarily 
linked to the operating income before amortization, financial expense and total indebtedness. The Term Revolving Facility bears interest, at 
the Company’s option, on bankers’ acceptance, LIBOR in Euros or in US dollars, bank prime rate or US base rate plus the applicable margin, 
and commitment fees are payable on the unused portion. 
DIVIDEND DECLARATION  
At its July 6, 2011 meeting, the Board of Directors of COGECO declared a quarterly eligible dividend of $0.14 per share for subordinate and 
multiple voting shares, payable on August 3, 2011, to shareholders of record on July 20, 2011, an increase of 40% compared to the dividend 
of $0.10 per share declared last year. The increased dividend mainly reflects the strong financial performance of Cogeco Cable’s Canadian 
operations. The declaration, amount and date of any future dividend will continue to be considered and approved by the Board of Directors of 
the Company based upon the Company’s financial condition, results of operations, capital requirements and such other factors as the Board of 
Directors, at its sole discretion, deems relevant. There is therefore no assurance that dividends will be declared, and if declared, the amount 
and frequency may vary. 
FINANCIAL MANAGEMENT 
Cogeco Cable has entered into a swap agreement with a financial institution to fix the floating benchmark interest rate with respect to a portion 
of  the  Euro-denominated  loans  outstanding  under  the  Term  Revolving  Facility,  and  previously  the  Term  Facility,  for  a  notional  amount  of 
€111.5 million,  which  has  been  reduced  to  €95.8 million on  July 28, 2009,  and  to  €69.6 million on  July 28, 2010.  The  interest  rate  swap  to 
hedge these loans has been fixed at 2.08% until the settlement of the swap agreement on June 28, 2011. In addition to the interest rate swap 
of 2.08%, Cogeco Cable continued to pay the applicable margin on these loans in accordance with its Term Revolving Facility. In the first nine 
months  of  fiscal  2011,  the  fair  value  of  the  interest  rate  swap  increased  by  $1.1 million,  which  is  recorded  as  an  increase  of  other 
comprehensive income (loss), net of income taxes and non-controlling interest, compared to an increase of $0.6 million in the prior year. 
Cogeco  Cable  has  also  entered  into  cross-currency  swap  agreements  to  set  the  liability  for  interest  and  principal  payments  on  its 
US$190 million Senior  Secured  Notes  Series  A  maturing  on  October 1,  2015.  These  agreements  have  the  effect  of  converting  the  U.S. 
interest coupon rate of 7.00% per annum to an average Canadian dollar interest rate of 7.24% per annum. The exchange rate applicable to 
the  principal  portion  of  the  debt  has  been  fixed  at  $1.0625  per  US  dollar.  In  the  first  nine  months  of  fiscal  2011,  amounts  due  under  the 
US$190 million Senior Secured Notes Series A decreased by $18.6 million due to the US dollar’s depreciation relative to the Canadian dollar. 
The fair value of cross-currency swaps decreased by a net amount of $20.4 million, of which a decrease of $18.6 million offsets the foreign 
exchange gain  on  the  debt  denominated  in  US  dollars. The  difference  of  $1.8 million was recorded as a  decrease  of  other comprehensive 
income  (loss),  net  of  income  taxes  and  non-controlling  interest.  In  the  first  nine  months  of  the  prior  year,  amounts  due  under  the 
US$190 million Senior Secured Notes Series A decreased by $9.8 million due to the US dollar’s depreciation over the Canadian dollar. The 
fair value of cross-currency swaps decreased by a net amount of $3.2 million, of which $9.8 million offsets the foreign exchange gain on the 
debt  denominated  in  US  dollars.  The difference  of  $6.5 million was  recorded  as  an  increase  of  other  comprehensive income  (loss),  net of 
income taxes and non-controlling interest. 
Furthermore, Cogeco Cable’s net investment in self-sustaining foreign subsidiaries was exposed to market risk attributable to fluctuations in 
foreign currency exchange rates, primarily changes in the values of the Canadian dollar  versus the Euro. This risk was mitigated since the 
major part of the purchase price for Cabovisão was borrowed directly in Euros. This debt was designated as a hedge of a net investment in 
self-sustaining foreign subsidiaries and, accordingly, Cogeco Cable recorded a foreign exchange gain of $3.9 million in the first nine months of 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    11 
fiscal 2011, compared to a foreign exchange loss of $13.4 million in the comparable period of the prior year, which was deferred and recorded 
in the consolidated statement of comprehensive income (loss), net of income taxes and non-controlling interest. The exchange rate used to 
convert  the  Euro  currency  into  Canadian  dollars  for  the  balance  sheet  accounts  as  at  May 31, 2011  was  $1.3939  per  Euro  compared  to 
$1.3515 per Euro as at August 31, 2010. The average exchange rates prevailing during the third quarter and first nine months of fiscal 2011 
used to convert the operating results of the European operations were $1.3809 per Euro and  $1.3670 per  Euro,  respectively, compared to 
$1.3472 per Euro and $1.4703 per Euro in the comparable periods of fiscal 2010. Since Cogeco Cable’s consolidated financial statements are 
expressed in  Canadian  dollars  but  a  portion of its  business  is  conducted in the  Euro currency,  exchange rate  fluctuations  can increase or 
decrease revenue, operating income before amortization, net income and the carrying value of assets and liabilities. 
The following table shows the Canadian dollar impact of a 10% fluctuation in the average exchange rate of the Euro currency into Canadian 
dollars on European operating results for the nine month period ended May 31, 2011: 
Nine months ended May 31, 2011 
As reported
Exchange rate 
impact
($000) 
$
  $
(unaudited)
  (unaudited)
Revenue 
128,971
  12,897
Operating income before amortization 
14,427
  1,443
The Company is also impacted by foreign currency exchange rates, primarily changes in the values of the US dollar relative to the Canadian 
dollar  with  regards  to  purchases  of  equipment,  as  the  majority  of  customer  premise  equipment  in  the  cable  sector  is  purchased  and 
subsequently paid in US dollars. Please consult the “Fixed charges” section of this MD&A and the “Foreign Exchange Risk” section in note 15 
of the consolidated financial statements for further details. 
CABLE SECTOR 
CUSTOMER STATISTICS 
    Net additions (losses)
% of Penetration
(1)
  Quarters ended May 31,  Nine months ended May 31,  May 31, 
  May 31, 2011  2011
2010
2011 
2010
2011
2010
RGU 
3,369,116  41,819
64,241
189,767 
222,808 
– 
–
Basic Cable service customers 
1,137,481  (3,374
)
900
2,709 
8,463 
– 
–
HSI service customers 
758,460  4,760
12,320
36,216 
51,896 
68.2 
64.6
Digital Television service customers 
818,624  28,039
30,167
99,354 
88,630 
72.6 
61.6
Telephony service customers 
654,551  12,394
20,854
51,488 
73,819 
60.9 
55.1
(1)  As a percentage of Basic Cable service customers in areas served. 
In the cable sector, third quarter and first nine-month RGU net additions amounted to 41,819 and 189,767 RGU, respectively, compared to 
64,241 and 222,808 RGU in the comparable periods of the previous fiscal year. 
Fiscal 2011 third-quarter and first nine month RGU net additions were lower than in the comparable periods of the prior year, as the strong 
RGU  growth  generated  by  the  Canadian  operations,  despite  higher  penetration  rates,  category  maturity  and  aggressive  competition,  was 
offset by RGU losses in the European operations reflecting the continuing difficult economic conditions in Portugal. During the third quarter of 
fiscal 2011, and as part of the negotiated financial assistance package, the Portuguese government has committed to financial reforms which 
include  increases  in  sales  and  income  taxes  combined  with  reductions  in  government  spending  on  social  programs.  Please  consult  the 
“Impairment  of goodwill  and  fixed  assets”  section  for  further  details.  These measures  are expected  to  put  further  downwards  pressure  on 
consumer spending. The rate of growth for our services  has diminished in this environment, with net customer losses across all of Cogeco 
Cable’s services in the European operations in the third quarter of fiscal 2011. 
Basic Cable service customers net losses stood at 3,374 for the quarter, compared to growth of 900 in the third quarter of the prior year. For 
the  first  nine months,  Basic  Cable  service  customers  increased  by  2,709,  compared  to  8,463  in  the  prior  year.  In  the  quarter,  Telephony 
service customers grew by 12,394 compared to 20,854 for the same period last year, and the number of net additions to the HSI service stood 
at 4,760 customers compared to 12,320 customers in the third quarter of the prior year. For the first nine months, net additions of Telephony 
service customers amounted to 51,488 compared to 73,819 for the same period last year, and the number HSI service customers grew by 
36,216 compared to 51,896 in the first nine months of the prior year. HSI and Telephony net additions continue to stem from the enhancement 
of  the  product  offering,  the  impact  of  the  bundled  offer  (Cogeco  Complete  Connection)  of  Television,  HSI  and  Telephony  services  and 
promotional  activities  in  the  Canadian  operations.  For  the  three  and  nine  month  periods  ended  May  31,  2011,  additions  to  the  Digital 
Television service stood at 28,039 and 99,354 customers, compared to 30,167 and 88,630 for the comparable periods of the prior year. Digital 
Television  service  net  additions  are  due  to  targeted  marketing  initiatives  to  improve  penetration,  the  launch  of  new  HD  channels  and  the 
continuing interest for HD television service. 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    12 
OPERATING RESULTS 
  Quarters ended May 31,  Nine months ended May 31, 
2011 
2010
  Change 
2011
2010
Change
($000, except percentages) 
$ 
$
%
  $
$
%
(unaudited) 
(unaudited)
(unaudited) 
(unaudited)
Revenue 
342,910 
319,291
  7.4 
1,010,998 
957,053
  5.6
Operating costs 
198,825 
192,591
  3.2 
593,941 
576,115
  3.1
Management fees  - COGECO Inc. 
– 
–
  – 
9,172 
9,019
  1.7
Operating income before amortization 
144,085 
126,700
  13.7 
407,885 
371,919
  9.7
Operating margin 
42.0% 
39.7%
40.3% 
38.9%
Revenue  
Fiscal 2011 third-quarter revenue improved by $23.6 million, or 7.4%, to reach $342.9 million, when compared to the prior year. For the first 
nine  months  of  fiscal  2011,  revenue  amounted  to  $1,011  million,  $53.9  million,  or  5.6%,  higher  when  compared  to  $957.1 million in  the 
comparable period of fiscal 2010. 
Driven by RGU growth combined with an increase in rentals of home terminal devices stemming from the strong growth in Digital Television 
services and rate increases implemented in April 2011 and in the second half of fiscal 2010, the Canadian operations’ third-quarter revenue 
rose by $23.6 million, or 8.6%, to reach $299.3 million, and first nine-month revenue increased by $70.6 million, or 8.7%, at $882 million. 
In the third quarter of fiscal 2011 revenue from the European operations remained essentially the same at $43.6 million when compared to the 
same period of the prior year as a result of the higher value of the Euro in relation to the Canadian dollar in the third quarter of the year when 
compared to the prior year, partly offset by lower revenue in local currency as a result of a decreased demand for services. First nine-month 
European operations revenue amounted to $129 million, $16.6 million, or 11.4%, less than in the prior year. The decline in revenue in the first 
nine months was mainly due to RGU losses combined with the lower value of the Euro in relation to the Canadian dollar. Revenue from the 
European  operations  in  the  local  currency  for  the  three  and  nine-month  periods  ended  May  31, 2011  amounted  to  €31.6 million and 
€94.3 million, decreases of €0.8 million, or 2.3%, and €4.6 million, or 4.6%, respectively, when compared to the same periods of the prior year. 
Operating costs 
For the third quarter of fiscal 2011, operating costs increased by $6.2 million, to reach $198.8 million, an increase of 3.2% compared to the 
prior year.  For  the  first nine months,  operating costs  amounted to $593.9  million, $17.8 million, or  3.1%  higher than in the same  period  of 
fiscal 2010. 
In the Canadian operations, for the three and nine month periods ended May 31, 2011, operating costs increased by $5.9 million, or 3.8%, at 
$161.2 million, and by $24.4 million, or 5.4%, to reach $479.4 million, respectively. The increases in operating costs are mainly attributable to 
servicing additional RGU, the launch of new HD channels and additional marketing initiatives. 
As for the European operations, fiscal 2011 third-quarter operating costs remained essentially the same at $37.6 million when compared to 
$37.3 million in the third quarter of the prior year, primarily due to the higher value of the Euro in relation to the Canadian dollar in the third 
quarter of the 2011 fiscal year. 2011 first nine-months operating costs decreased by $6.5 million, or 5.4%, at $114.5 million, mainly reflecting 
RGU losses combined with the lower value of the Euro in relation to the Canadian dollar. These decreases in operating costs offset increases 
related to additional marketing initiatives and the launch of new HD channels by Cabovisão. Operating costs of the European operations for 
the third quarter and first nine months in the local currency amounted to €27.3 million, essentially the same when compared to €27.7 million, 
and €83.8 million, an increase of €1.4 million, or 1.7%, respectively, when compared to the corresponding periods of the prior year.    
Operating income before amortization and operating margin 
Fiscal 2011 third-quarter operating income before amortization increased by $17.4 million, or 13.7%, to reach $144.1 million. Cogeco Cable’s 
third-quarter operating margin increased to 42% from 39.7% in the comparable period of the prior year. For the first nine months of fiscal 2011, 
operating income before amortization amounted to $407.9 million, an increase of $36 million, or 9.7%, when compared to the first nine months 
of fiscal 2010. The operating margin increased to 40.3% in the first nine months of fiscal 2011 from 38.9% in the same period of the prior year. 
Operating income before amortization in the Canadian operations rose by $17.7 million, or 14.7%, to reach $138.1 million in the third quarter, 
mainly due to revenue growth exceeding the increase in operating costs. Cogeco Cable’s Canadian operations’ operating margin increased to 
46.1% in the third quarter compared to 43.7% for the same period of the prior year. In the first nine months of fiscal 2011, operating income 
before amortization amounted to $393.5 million, $46.1 million, or 13.3%, higher than in the same period of the prior year. The operating margin 
increased to 44.6% from 42.8% when compared to the first nine months of fiscal 2010. The growth in the operating margin stems from rate 
increases and RGU growth. 
For the European operations, operating income before amortization amounted to $6 million in the third quarter, compared to $6.3 million for 
the  same  period of  the prior year.  In the  first  nine  months,  operating income  before  amortization  decreased  by $10.1 million, or  41.1%, at 
$14.4 million. The reductions are mainly due to decreases in revenue which outpaced the decreases in operating costs. European operations’ 
operating  margin  decreased  to  13.8%  in  the  third  quarter  and  11.2%  in  the  first  nine  months  of  fiscal  2011  from  14.5%  and  16.8%, 
respectively, in the third quarter and first nine months of fiscal 2010. Operating income before amortization in the local currency amounted to 
€4.4 million compared to  €4.7 million in the third  quarter  of  the prior year,  representing a  decrease of  7.1%, and  €10.5 million compared to 
€16.5 million in the first nine months, representing a decrease of 36.2%. 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    13 
FISCAL 2011 FINANCIAL GUIDELINES 
In the third quarter of  fiscal 2011, a non-cash impairment loss of Cogeco Cable’s investment in Cabovisão was recorded  in  the  amount  of 
$225.9  million  as  a  result  of  the  severe  decline  in  the  economic  environment  in  Portugal,  with  the  Country  ultimately  requiring  financial 
assistance from the International Monetary Fund and the European Central Bank. As part of the negotiated financial assistance package, the 
Portuguese government has committed to financial reforms which are expected to put further downwards pressure on consumer spending due 
to increases in taxes. The rate of growth for Cogeco Cable’s services has diminished, with net customer losses and service downgrades by 
customers  in  the  European  operations  in  the  third  quarter  of  fiscal  2011.  In  order  to  reflect  the  impact  of  this  unfavourable  economic 
environment and the impairment loss recorded by Cogeco Cable, the cable subsidiary has revised its net income guideline for the 2011 fiscal 
year to a net loss of approximately $85 million, from net income of $140 million as issued on January 12, 2011. As a result of this revision in 
Cogeco Cable, COGECO now expects a net loss of approximately $20 million for fiscal 2011. 
Additionally, net customer additions in the cable sector are now expected to amount to approximately 250,000 RGU, or 7.9% when compared 
to August 31, 2010, from 275,000 RGU as issued by Cogeco Cable on January 12, 2011. RGU growth in the fourth quarter of fiscal 2011 will 
stem primarily from the growth in Digital Television service customers and promotional activities in the Canadian operations. The decrease in 
revenue  stemming  from  the  revision  of  the  RGU  growth  guideline  is  expected  to  be  offset  by  strong  continuing  interest  for  HD  television 
services  in  the  Canadian  operations,  and  an  increase  in  operating  costs  attributable  to  the  launch  of  new  HD  channels  and  increased 
marketing initiatives. Accordingly, management has not revised its other financial projections for the 2011 fiscal year. 
FISCAL 2012 PRELIMINARY FINANCIAL GUIDELINES 
Consolidated 
For  fiscal  2012,  COGECO  expects  revenue  of  approximately  $1,530 million  and  operating  income  before  amortization  should  amount  to 
approximately $595 million, as a result of Cogeco Cable’s 2012 preliminary guidelines and the full year impact of the Québec Radio Stations 
Acquisition.  Free  cash  flow  should  generate  approximately  $105 million  and  net  income  of  $80 million  should  be  earned.  The  fiscal  2012 
financial guidelines exclude the Quiettouch acquisition by Cogeco Cable, which is subject to customary closing adjustments and conditions. 
Preliminary 
projections
Fiscal 2012 
Revised 
projections
January 12, 2011 
(in millions of dollars, except operating margin)  $  $
Financial guidelines 
Revenue  1,530  1,442
Operating income before amortization  595  560
Financial expense  63  75
Current income taxes  76  64
Net income (loss)
(1)
  80  (20)
Capital expenditures and increase in deferred charges  351  341
Free Cash Flow  105  80
(1)  The net loss guideline for fiscal 2011 was revised on July 6, 2011. 
Cable sector 
For fiscal 2012, Cogeco Cable expects to achieve revenue of $1,420 million, representing growth of $60 million, or 4.4% when compared to 
the revised fiscal 2011 guidelines issued on January 12, 2011. The preliminary guidelines take into consideration the current uncertain global 
economic environment. In Canada, while the recovery phase seems sustainable, recent reforms to the mortgage market and further tightening 
from the Bank of Canada will nonetheless constrain housing market activity and should coincide with a contraction in consumer spending. In 
previous  recessionary  periods,  demand  for  cable  telecommunications  services  has  generally  proven  to  be  resilient,  however  there  is  no 
assurance  that  demand  would  remain  resilient  in  a  prolonged  difficult  economic  environment.  In  Portugal,  during  the  third  quarter  of 
fiscal 2011, the unfavourable economic environment continued to deteriorate, with the Country ultimately requiring financial assistance from 
the  International  Monetary  Fund  and  the  European  Central  Bank.  As  part  of  the  negotiated  financial  assistance  package,  the  Portuguese 
government has committed to financial reforms which include increases in sales and income taxes combined with reductions in government 
spending on social programs. These measures are expected to put further downwards pressure on consumer spending and the rate of growth 
for  our  services  has  diminished  and  is  expected  to  continue to  slowdown  in  this  environment.  These preliminary  guidelines  also  take  into 
consideration the competitive environment that prevails in Portugal and, in Canada, the deployment of new technologies such as Fibre to the 
Home (“FTTH”), Fibre to the Node (“FTTN”) and Internet Protocol Television (“IPTV”) by the incumbent telecommunications providers. 
Revenue from the Canadian operations should increase as a result of RGU growth stemming from targeted marketing initiatives to improve 
penetration rates of the Digital Television, HSI and Telephony services. Furthermore, the Digital Television service should continue to benefit 
from the customers’ ongoing strong interest in Cogeco Cable’s growing HD service offerings. Canadian operations revenue will also benefit 
from the impact of rate increases implemented in April 2011 in Ontario and Québec, averaging $2 per Basic Cable service customer. Cogeco 
Cable’s strategies include consistently effective marketing, competitive product offerings and superior customer service, which combined, lead 
to  the  expansion  and loyalty  of  the  Canadian  operations’  Basic  Cable  Service  clientele.  As  the  penetration  of  HSI,  Telephony  and  Digital 
Television services increase, the new demand for these products should slow, reflecting early signs of maturity.  
Cogeco  Cable  anticipates  that  the  decline  in  the  customer  base  of  the  European  operations,  which  began  during  the  second  half  of 
fiscal 2011, is likely to continue in the next year. Net losses are expected in Basic Cable and Digital Television service customers partly offset 
by  net  additions  coming  from  HSI  and  Telephony  service  customers.  Management  is  expected  to  maintain  its  retention  strategies  and 
marketing initiatives implemented over the last few years, but the economic difficulties being experienced by the European market at large and 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    14 
the competitive environment which has plagued the Portuguese telecommunications industry for the past years are continuing to negatively 
impact  the  financial results  of  the  European operations.  As  a  result of  the  economic environment in Portugal,  revenue  in  local  currency  is 
expected to decrease in fiscal 2012. For fiscal 2012, it is anticipated that the Euro should be converted at a rate of approximately $1.35 per 
Euro, essentially the same when compared to the revised fiscal 2011 guidelines issued on January 12, 2011. 
As  a  result  of  increased  costs  to service  additional  RGU,  inflation  and  manpower  increases,  as  well  as  the  continuation  of  the  marketing 
initiatives  and  retention  strategies  launched  in  Portugal  in  the  past  few  years,  consolidated  operating  costs  are  expected  to  expand  by 
approximately $25 million, or 3.1% in the 2012 fiscal year when compared to the revised projections for fiscal 2011.  
For  fiscal  2012,  Cogeco  Cable  expects  operating  income  before  amortization  of  $580 million,  an  increase  of  $35 million,  or  6.4%  when 
compared to the revised fiscal 2011 projections issued on January 12, 2011. The operating margin is expected to reach approximately 40.8% 
in fiscal 2012, compared to revised projections of 40.1% for the 2011 fiscal year, reflecting revenue growth which is expected to exceed the 
increase in operating costs. 
Cogeco Cable expects  the amortization of  capital  assets and  deferred  charges  to decrease  by  $45 million  for fiscal 2012, mainly from  the 
impairment  loss  in  the  third  quarter  of  fiscal  2011  in  the  European  operations,  partly  offset  by  capital  expenditures  and  deferred  charges 
related to RGU growth and other initiatives of fiscal 2012 in the Canadian operations and by the full year impact of those of fiscal 2011. Cash 
flows  from  operations  should  finance capital  expenditures  and the  increase  in  deferred  charges  amounting  to  $350 million,  an  increase  of 
$10 million when compared to the revised fiscal 2011 projections. Capital  expenditures projected for the 2012 fiscal year are mainly due to 
customer premise equipment required to support RGU growth, scalable infrastructure for product enhancements and the deployment of new 
technologies, line extensions to expand existing territories, and support capital to improve business information systems and support facility 
requirements.  
Fiscal 2012 free cash flow is expected to amount to $95 million, an increase of $25 million, or 35.7% when compared to the projected free 
cash flow of $70 million for fiscal 2011, resulting from the growth in operating income before amortization. Generated free cash flow should be 
used primarily to reduce Indebtedness, thus improving Cogeco Cable’s leverage ratios. Financial expense will be reduced to $60 million from 
the projected $72 million in fiscal 2011 revised projections, as a result of an anticipated decrease in Indebtedness and the one-time make-
whole premium on  the  early  repayment,  in fiscal 2011,  of  the  Senior Secured Notes Series B,  partly  offset by a  slight increase in Cogeco 
Cable’s cost of debt reflecting current market conditions. As a result, net income of approximately $225 million should be achieved compared 
to a net loss of $85 million for the revised fiscal 2011 projections. Fiscal 2012 projected net income represents an increase of $85 million when 
compared to the revised fiscal 2011 projection when the impact of the non-cash impairment loss of $225.9 million in the European operations 
is excluded. 
The fiscal 2012 financial guidelines exclude the Quiettouch acquisition, which is subject to customary closing adjustments and conditions. 
Preliminary 
projections
Fiscal 2012 
Revised 
projections
January 12, 2011 
(in millions of dollars, except net customer additions and operating margin)  $  $
Financial guidelines 
Revenue  1,420  1,360
Operating income before amortization  580  545
Operating margin  40.8%  40.1%
Amortization
  220  265
Financial expense  60  72
Current income taxes  75  63
Net income (loss)
(1)
  225  (85)
Capital expenditures and increase in deferred charges  350  340
Free Cash Flow  95  70
Net customer addition guidelines 
RGU
(1)
  225,000  250,000
(1)  Net loss and net customer addition guidelines for fiscal 2011 were revised on July 6, 2011. 
CONTROLS AND PROCEDURES  
The  President  and  Chief  Executive  Officer  (“CEO”)  and  the  Senior  Vice  President  and  Chief  Financial  Officer  (“CFO”),  together  with 
management,  are  responsible  for  establishing  and  maintaining  adequate  disclosure  controls  and  procedures  and  internal  controls  over 
financial reporting, as  defined in NI  52-109.  COGECO’s internal control framework is based on the criteria  published in the report  “Internal 
Control-Integrated  Framework”  issued  by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission  and  is  designed  to 
provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in 
accordance with Canadian GAAP. 
The  CEO  and  CFO,  supported  by  management,  evaluated  the  design  of  the  Company’s  disclosure  controls  and  procedures  and  internal 
controls over financial reporting as at May 31, 2011, and have concluded that they were adequate. Furthermore, no significant changes to the 
internal controls over financial reporting occurred during the quarter ended May 31, 2011. 
However, in the first quarter of fiscal 2011, the Company introduced a new financial suite under an integrated Oracle platform. This project 
was required in  order to  adequately  support the  implementation of the  International Financial  Reporting  Standards (“IFRS”)  and  to  remain 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    15 
current  with  the  operational  platform  used  by  the  Company.  Following  the  introduction  of  this  new  financial  suite,  internal  controls  over 
financial reporting have been updated in order to support adequate disclosure controls and procedures. 
UNCERTAINTIES AND MAIN RISK FACTORS  
There has  been  no  significant  change in  the  uncertainties  and main  risk  factors faced  by the  Company since  August  31,  2010.  A  detailed 
description of the uncertainties and main risk factors faced by COGECO can be found in the 2010 Annual Report. 
ACCOUNTING POLICIES AND ESTIMATES 
There  has  been  no  significant  change  in  COGECO’s  accounting  policies,  estimates  and  future  accounting  pronouncements  since 
August 31, 2010, except as described below. A description of the Company’s policies and estimates can be found in the 2010 Annual Report. 
Future accounting pronouncements 
Adoption of International accounting standards 
In March 2006, the Canadian Accounting Standards Board (“AcSB”) of the Canadian Institute of Chartered Accountants (“CICA”) released its 
new  strategic  plan,  which  proposed  to  abandon  Canadian  GAAP  and  effect  a  complete  convergence  to  the  IFRS  for  Canadian  publicly 
accountable  entities.  This  plan  was  confirmed  in  subsequent  exposure  drafts  issued  in  April 2008,  March 2009  and  October 2009.  The 
changeover will occur no later than fiscal years beginning on or after January 1, 2011. Accordingly, the Company’s first interim consolidated 
financial statements presented in accordance with IFRS will be for the quarter ending November 30, 2011, and its first annual consolidated 
financial statements presented in accordance with IFRS will be for the year ending August 31, 2012. 
IFRS  uses  a  conceptual  framework  similar  to  Canadian  GAAP,  but  there  are  significant  differences  in  recognition,  measurement  and 
disclosure requirements. The Company has established a project team including representatives from various areas of the organization to plan 
and complete the transition to IFRS. This team reports periodically to the Audit Committee, which oversees the IFRS implementation project 
on behalf of the Board of Directors. The Company is assisted by external advisors as required. 
The  implementation  project  consists  of  three  primary  phases,  which  may occur  concurrently  as  IFRS  are  applied  to  specific  areas  of 
operations: 
Phase  Area of impact  Key activities  Status 
Scoping and 
diagnostic 
Pervasive  Perform a high-level impact assessment to identify key areas that are expected to be impacted 
by the transition to IFRS.  
Completed 
Rank IFRS impacts in order of priority to assess the timing and complexity of transition efforts 
that will be required in subsequent phases. 
Impact analysis, 
evaluation and 
design 
For each area 
identified in the 
scoping and 
diagnostic phase 
Identify the specific changes required to existing accounting policies.  Completed 
Analyse policy choices permitted under IFRS.   
Present analysis and recommendations on accounting policy choices to the Audit Committee.   
Pervasive  Identify impacts on information systems and business processes.  Completed 
Prepare draft IFRS consolidated financial statement template.   
Identify impacts on internal controls over financial reporting and other business processes.   
Implementation 
and review 
For each area 
identified in the 
scoping and 
diagnostic phase 
Test and execute changes to information systems and business processes.  Completed 
Obtain formal approval of required accounting policy changes and selected accounting policy 
choices. 
In progress - to be 
completed in fiscal 
2011 
Communicate impact on accounting policies and business processes to external stakeholders. 
To be completed during 
fiscal 2011 
Pervasive  Gather financial information necessary for opening balance sheet and comparative IFRS 
financial statements. 
In progress - to be 
completed in fiscal 
2011 
Update and test internal control processes over financial reporting and other business 
processes. 
Collect financial information necessary to compile IFRS-compliant financial statements.  In progress - to be 
completed during fiscal 
2012 
Provide training to employees and end-users across the organization. 
Prepare IFRS compliant financial statements. 
Obtain the approval from the Audit Committee of the IFRS consolidated financial statements. 
Continually review IFRS and implement changes to the standards as they apply to the 
Company. 
To be completed 
throughout transition 
and post-conversion 
periods 
The Company has  completed all  activities included in the scoping and diagnostic and impact analysis,  evaluation and design phases. The 
Company has also completed its implementation of a new financial suite under an integrated Oracle platform in order to adequately support 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    16 
the  implementation  of  IFRS.  This  financial suite will  facilitate  the  completion of the Company’s transition  project  and the  conversion of  the 
results of operations for fiscal 2011 to be presented as comparative figures to the fiscal 2012 IFRS financial statements. The effects on other 
information  technology,  data  systems,  and  internal  controls  have  also  been  assessed,  no  significant  modifications  are  necessary  on 
conversion.  
The Company’s  project for the  transition from Canadian GAAP to IFRS is progressing according to the established plan  and the Company 
expects to meet its target date for migration.  
Upon conversion  to  IFRS,  an  entity is required to  apply  the  guidance contained in  these standards retrospectively without limitation unless 
there  is  a  specific  exemption  which  modifies  this  requirement.  IFRS  1  –  First-time  adoption  of  international  financial  reporting  standards 
applies only for first-time adopters of IFRS and contains several mandatory exceptions and optional exemptions to be applied to these entities’ 
first  IFRS  financial  statements.  Management  has  completed  its  analysis  of  the  impact  of  most  of  the  significant  transitional  optional 
exemptions, and Cogeco Cable’s elections to be applied at the date of transition to IFRS for these exemptions are as follows:
International 
standard  Summary of the optional IFRS 1 exemption  Application and impact for the Company 
IFRS 3 – Business 
combinations 
A first-time adopter may elect not to apply IFRS 3 retrospectively to 
past business combinations. 
The Company has elected not to restate business combinations 
completed prior to September 1, 2010.  
IFRS 2 – Share-
based payments 
A first-time adopter may elect to apply IFRS 2 only to equity 
instruments that were granted after November 7 2002 and which 
vested after the date of transition to IFRS. 
The Company has elected to apply the requirements of IFRS 2 only to 
equity instruments granted after November 7, 2002 and which vested 
after the date of transition to IFRS.  
IAS 16 – Property, 
plant and 
equipment 
A first-time adopter may elect to measure an item of property, plant 
and equipment at its fair value at the date of transition to IFRS and 
use that fair value as its deemed cost at that date.
The Company has elected not to use the fair value of any of its property, 
plant and equipment as their deemed cost at the date of transition to 
IFRS. 
IAS 19 – Employee 
benefits 
A first-time adopter may elect to recognise all cumulative actuarial 
gains and losses at the date of transition to IFRS. 
The Company has elected to recognise all actuarial gains and losses at 
the date of transition to IFRS.  
IAS 23 – Borrowing 
costs 
 A first-time adopter may elect to apply IAS 23 only to borrowing 
costs relating to qualifying assets for which the commencement 
date for capitalisation is on or after the date of transition to IFRS. 
The Company has elected to apply the requirements of IAS 23 only to 
borrowing costs relating to assets for which the commencement date for 
capitalisation is on or after the date of transition to IFRS. 
The Company is currently completing the evaluation of the differences between IFRS and Canadian GAAP. The most significant differences in 
accounting  policies  adopted  on  and  after  transition  to  IFRS  with  respect  to  the  recognition,  measurement,  presentation  and  disclosure  of 
financial information, along with the related expected financial statement impacts, are expected to be in the following key accounting areas: 
International 
standard  Summary of the difference between IFRS and Canadian GAAP  Application and impact for the Company 
IAS 16 – Property, 
plant and 
equipment 
IFRS requires that each significant component of an asset be 
depreciated separately.  
The Company will apply IAS 16 retroactively to all items of property, 
plant and equipment. The impact of the retroactive application on the 
Company’s opening IFRS balance sheet at the date of transition will 
reduce property, plant and equipment and retained earnings by an 
amount of approximately $6 million before the impact of related income 
taxes and non-controlling interest. Depreciation expense is also 
expected to be different under IFRS. 
IAS 19 – Employee 
benefits 
IAS 19 requires an entity to recognize the expense related to past 
service cost on an accelerated basis compared to Canadian GAAP. 
Furthermore, IAS 19 allows an entity a policy choice for the 
recognition of actuarial gains and losses on defined benefit pension 
plans. One of these choices permits the immediate recognition of 
actuarial gains and losses as a component of other comprehensive 
income, which was not permitted under Canadian GAAP. 
The Company has elected to recognize actuarial gains and losses 
immediately as a component of other comprehensive income. The 
impact of this policy choice will depend on the future fluctuations in 
market interest rates and actual returns on plan assets. 
In addition, at the date of transition, the IFRS 1 optional election 
described above will result in a decrease in opening retained earnings 
and an increase in pension plan liabilities and accrued employee 
benefits of approximately $14 million before the impact of related 
income taxes and non-controlling interest.  
IFRS 2 – Share-
based payment 
IFRS 2 requires the graded-vesting method for the recognition of 
stock-based compensation awards, while Canadian GAAP 
permitted the straight-line method. IFRS 2 also requires that an 
entity measure cash-settled stock-based payments at their fair 
value based on an option pricing model.  
The requirement to use the graded-vesting method for the recognition of 
stock-based compensation awards will result in an accelerated 
recognition of the expense for the Company. At the date of transition to 
IFRS, and reflecting the IFRS 1 exemption described above, this 
difference in accounting policies will result in a decrease in opening 
retained earnings and an increase in contributed surplus (equity settled 
employee compensation reserve in the Company’s IFRS financial 
statements) by an amount of approximately $1 million before the impact 
of non-controlling interest. As a result of this adjustment, operating 
expense related to employee benefits are expected to be slightly lower 
in the Company’s first IFRS financial statements.  
Management’s Discussion and Analysis    COGECO INC. Q3 2011    17 
International 
standard  Summary of the difference between IFRS and Canadian GAAP  Application and impact for the Company 
IAS 36 – 
Impairment of 
assets 
For the purposes of impairment testing, IFRS requires that assets 
be grouped into cash generating units (“CGU”s). IFRS then 
requires a one-step approach whereby the carrying value of the 
CGU is compared to the higher of fair value less costs to sell and 
the value in use.  Canadian GAAP required grouping at the lowest 
level of independent cash flows and used a two-step approach for 
impairment testing whereby the carrying values were first compared 
to the undiscounted future cash flows in order to determine the 
existence of an impairment, and subsequently compared to the fair 
value to determine the amount of the impairment.  
IFRS also requires the reversal of a previous impairment loss on 
assets other than goodwill in the event a change in circumstances 
indicates that the impairment no longer exists or has decreased. 
The reversal of prior impairment losses is not permitted under 
Canadian GAAP. 
The Company has identified and tested its CGUs for impairment at the 
date of the opening IFRS balance sheet and no impairment was 
identified.  
IAS 38 – Intangible 
assets 
Intangible assets with indefinite lives are not amortized under IFRS 
or Canadian GAAP. However, IFRS requires full retrospective 
application, including the reversal of amortization which was not 
reversed under the transitional provisions of Canadian GAAP. 
On transition to IFRS, the Company will reverse all amortization 
recorded on intangible assets with indefinite lives. The impact will 
increase opening retained earnings and increase intangible assets by a
n 
amount of approximately $58 million, before the impact of related 
income taxes and non-controlling interest, on the opening IFRS balance 
sheet. 
IFRS 3 – Business 
combinations 
Acquisition-related costs, which the Company capitalized under 
Canadian GAAP, are expensed under IFRS.  
In accordance with the IFRS 1 election described above, the Company 
will apply the requirements of IFRS 3 prospectively from the date of 
transition. As part of the application of IFRS 3, the Company will be 
required to expense acquisition-related costs capitalized on acquisitions 
completed since the date of transition to IFRS.  
Also as a result of the IFRS 1 election described above, the Company 
will be required to reverse the retroactive adjustment to intangible assets 
acquired in prior business acquisition stemming from the recognition of 
deferred income taxes upon application of CICA Handbook section 
3465, Income taxes. The impact will decrease intangible assets by an 
amount of approximately $73 million, deferred income tax liabilities by 
an amount of approximately $62 million and retained earnings by an 
amount of approximately $11 million, before the impact of related 
income taxes and non-controlling interest, at the transition date. 
IAS 39 – Financial 
instruments: 
recognition and 
measurement 
The criteria and method used for assessing hedge effectiveness 
may be different under IFRS than Canadian GAAP.  
Upon transition to IFRS, the Company will continue to apply hedge 
accounting under IFRS to all hedging arrangements which the Company 
recorded under Canadian GAAP. The hedging documentation and 
hedge effectiveness tests have been updated to conform to the 
requirements of IAS 39. 
IAS 23 – Borrowing 
costs 
IFRS requires that borrowing costs be capitalized on qualifying 
assets purchased or constructed by the entity. Canadian GAAP 
permitted a policy choice to capitalize or expense these costs, 
which the Company elected to expense.  
In light of the Company’s election under IFRS 1, this difference will have 
no impact on the Company’s opening IFRS balance sheet. Borrowing 
costs will be capitalized on any qualifying assets purchased or 
constructed after the date of transition to IFRS. 
IAS 12 – Income 
taxes 
Recognition and measurement criteria for deferred tax assets and 
liabilities may differ. IFRS also requires that temporary differences 
relating to current assets and current liabilities be presented as 
non-current liabilities and non-current assets, whereas these were 
classified as current under Canadian GAAP. 
The differences related to the recognition and measurement of income 
taxes are expected to have a material impact on the Company’s opening 
IFRS balance sheet. The Company is currently assessing the impact of 
these differences. The impact on income taxes of other IFRS differences 
are also being assessed. 
IAS 37 – 
Provisions, 
contingent 
liabilities and 
contingent assets
The threshold for the recognition of a provision is different under 
IFRS than Canadian GAAP. Presentation differences also exist 
between the two sets of accounting standards. 
The Company is currently assessing the impact of these differences. 
IAS 1 – 
Presentation of 
financial 
statements 
Additional disclosures are required under IFRS. Presentation 
differences also exist between IFRS and Canadian GAAP, the most 
notable of which are presentation choices for the Statement of 
income and the Statement of comprehensive income and 
Statement of cash flows.   
The Company has elected to present items of revenue and expense on 
its Consolidated statement of income according to the nature of the 
item. The Consolidated statement of comprehensive income will be 
presented separately from the Consolidated statement of income.  
Multiple deliverable revenue arrangements 
In  December 2009,  the  Emerging  Issues  Committee  (“EIC”)  of  the  Canadian  AcSB  issued  a  new  abstract  concerning  multiple  deliverable 
revenue arrangements, EIC-175, Multiple deliverable revenue arrangements, which amended EIC-142, Revenue arrangements with multiple 
deliverables. EIC-175 requires a vendor to allocate arrangement consideration at the inception of the arrangement to all deliverables using the 
relative selling price method, thereby eliminating the use of the residual value method. The amendment also changes the level of evidence of 
the  standalone selling  price  required  to  separate  deliverables  when  more  objective  evidence  of  the  selling  price  is  not  available.  EIC-175 
should be adopted prospectively to revenue arrangements entered into or materially modified in the first annual fiscal period beginning on or 
after  January 1, 2011,  with  early  adoption  permitted. The  Company has  elected not  to early-adopt this  EIC,  and in  light  of the  adoption  of 
International accounting standards taking effect at that same date, this EIC will not be applicable to the Company. 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    18 
NON-GAAP FINANCIAL MEASURES 
This section describes non-GAAP financial measures used by COGECO throughout this MD&A. It also provides reconciliations between these 
non-GAAP  measures  and  the  most  comparable  GAAP  financial  measures.  These  financial  measures  do  not  have  standard  definitions 
prescribed by Canadian GAAP and may not be comparable with similar measures presented by other companies. These measures include 
“cash flow from operations”, “free cash flow”, “operating income before amortization”, “operating margin”, “adjusted net income”, and “adjusted 
earnings per share”. 
Cash flow from operations and free cash flow 
Cash  flow  from  operations  is  used  by  COGECO’s  management  and  investors  to  evaluate  cash  flows  generated  by  operating  activities 
excluding the impact of changes in non-cash operating items. This allows the Company to isolate the cash flows from operating activities from 
the impact of cash management decisions. Cash flow from operations is subsequently used in calculating the non-GAAP measure “free cash 
flow”. Free cash flow is used by COGECO’s management and investors to measure COGECO’s ability to repay debt, distribute capital to its 
shareholders and finance its growth. 
The most comparable Canadian GAAP financial measure is cash flow from  operating activities. Cash flow from  operations is calculated as 
follows: 
  Quarters ended May 31,  Nine months ended May 31,
2011 
2010 
2011
2010
($000) 
$ 
$ 
$
$
(unaudited) 
(unaudited) 
(unaudited)
(unaudited)
Cash flow from operating activities  147,244 
110,756 
301,480
226,844
Changes in non-cash operating items  
(12,083)
8,384 
(3,145
)
148,145
Cash flow from operations  135,161 
119,140 
298,335
374,989
Free cash flow is calculated as follows: 
  Quarters ended May 31,  Nine months ended May 31,
2011 
2010 
2011
2010
($000) 
$ 
$ 
$
$
(unaudited) 
(unaudited) 
(unaudited)
(unaudited)
Cash flow from operations  135,161 
119,140 
298,335
374,989
Acquisition of fixed assets
(68,806)
(66,963)
(202,313
)
(204,239)
Increase in deferred charges 
(2,781)
(2,548)
(8,535
)
(8,067)
Assets acquired under capital leases 
– as per note 13 c) 
– 
– 
–
(141)
Free cash flow  63,574 
49,629 
87,487
162,542
Operating income before amortization and operating margin 
Operating income  before  amortization is  used  by COGECO’s management  and  investors  to  assess the  Company’s  ability  to seize  growth 
opportunities in a cost effective manner, to finance its ongoing operations and to service its debt. Operating income before amortization is a 
proxy for cash flows from operations excluding the impact of the capital structure chosen, and is one of the key metrics used by the financial 
community to value the business and its financial strength. Operating margin is a measure of the proportion of the Company's revenue which 
is available, before taxes, to pay for its fixed costs, such as interest on Indebtedness. Operating margin is  calculated  by dividing operating 
income before amortization by revenue. 
The most comparable Canadian GAAP financial measure is operating income. Operating income before amortization and operating  margin 
are calculated as follows: 
  Quarters ended May 31,  Nine months ended May 31,
2011 
2010 
2011
2010
($000, except percentages) 
$ 
$ 
$
$
(unaudited) 
(unaudited) 
(unaudited)
(unaudited)
Operating income   81,535 
64,008 
225,952
185,940
Amortization
66,272 
63,920 
194,838
195,614
Operating income before amortization  147,807 
127,928 
420,790
381,554
Revenue 
374,957 
330,933 
1,068,367
988,023
Operating margin  39.4% 
38.7% 
39.4%
38.6%
Management’s Discussion and Analysis    COGECO INC. Q3 2011    19 
Adjusted net income and adjusted earnings per share 
Adjusted net income and adjusted earnings per share are used by COGECO’s management and investors to evaluate what would have been 
the  net  income  and earnings  per  share from  ongoing  operations without  the  impact  of  certain  adjustments,  net  of  income  taxes  and  non-
controlling  interest,  which  could  affect  the  comparability  of  the  Company’s  financial  results.  The  exclusion  of  these  adjustments  does  not 
indicate that they are non-recurring. 
The  most  comparable  Canadian  GAAP  financial  measures  are  net  income  and  earnings  per  share.  These  above-mentioned  non-GAAP 
financial measures are calculated as follows: 
  Quarters ended May 31,  Nine months ended May 31,
2011 
2010 
2011
2010
($000, except numbers of shares and per share data) 
$ 
$ 
$
$
(unaudited) 
(unaudited) 
(unaudited)
(unaudited)
Net income (loss)  (56,672)
10,740 
(30,052
)
43,999
Adjustments:
Impairment of goodwill and fixed assets, net of non-controlling interest 
72,679 
– 
72,679
–
Reduction of Ontario provincial corporate income tax rates, net of non-controlling interest 
– 
– 
–
(9,620)
Adjusted net income  16,007 
10,740 
42,627
34,379
Weighted average number of multiple voting and subordinate voting shares outstanding 
16,736,587 
16,730,336 
16,726,302
16,724,720
Effect of dilutive stock options 
– 
9,300 
7,835
10,969
Effect of dilutive subordinate voting shares held in trust under the Incentive Share Unit Plan 
95,611 
71,862 
88,329
66,480
Weighted average number of diluted multiple voting and subordinate voting shares 
outstanding 
16,832,198 
16,811,498 
16,822,466
16,802,169
Adjusted earnings per share   
Basic  
0.96 
0.64 
2.55
2.06
Diluted 
0.95 
0.64 
2.53
2.05
SUPPLEMENTARY QUARTERLY FINANCIAL INFORMATION 
Quarters ended
(1)
  May 31,  February 28,  November 30,  August 31, 
($000, except percentages and per share 
data) 
2011 
2010 
2011 
2010 
2010 
2009  2010  2009
$ 
$ 
$ 
$ 
$ 
$  $  $
(unaudited) 
(unaudited) 
(unaudited) 
(unaudited) 
(unaudited) 
(unaudited)  (unaudited)  (unaudited)
Revenue 
374,957 
330,933 
350,644 
329,087 
342,766 
328,003  333,671  316,284
Operating income before amortization 
147,807 
127,928 
135,952 
124,363 
137,031 
129,263  137,785  144,654
Operating margin 
39.4% 
38.7% 
38.8% 
37.8% 
40.0% 
39.4%  41.3%  45.7%
Operating income 
81,535 
64,008 
70,525 
58,370 
73,892 
63,562  73,942  76,244
Impairment of goodwill and fixed assets 
225,873 
– 
– 
– 
– 
–  –  –
Income taxes  
19,007 
15,334 
14,277 
12,525 
18,244 
(13,818)
17,623  22,306
Net income (loss) 
(56,672)
10,740 
10,645 
10,511 
15,975 
22,748  12,265  14,631
Adjusted net income
16,007 
10,740 
10,645 
10,511 
15,975 
13,128  12,265  7,647
Cash flow from operating activities 
147,244 
110,756 
96,664 
117,498 
57,572 
(1,410)
198,492  177,032
Cash flow from operations 
135,161 
119,140 
120,675 
120,331 
42,499 
135,518  127,230  108,744
Capital expenditures and increase in 
deferred charges 
71,587 
69,511 
72,462 
74,549 
66,799 
68,387  108,515  94,002
Free cash flow 
63,574 
49,629 
48,213 
45,782 
(24,300)
67,131  18,715  14,742
Earnings (loss) per share
(2)
Basic 
(3.39)
0.64 
0.64 
0.63 
0.95 
1.36  0.73  0.87
Diluted 
(3.39)
0.64 
0.63 
0.63 
0.95 
1.35  0.73  0.87
Adjusted earnings per share
(2)
Basic 
0.96 
0.64 
0.64 
0.63 
0.95 
0.79  0.73  0.46
Diluted 
0.95 
0.64 
0.63 
0.63 
 0.95 
0.78  0.73  0.46
(1)  The addition of quarterly information may not correspond to the annual total due to rounding. 
(2)  Per multiple and subordinate voting share. 
ADDITIONAL INFORMATION 
This MD&A was prepared on July 6, 2011. Additional information relating to the Company, including its Annual Report and Annual Information 
Form, is available on the SEDAR website at www.sedar.com. 
Management’s Discussion and Analysis    COGECO INC. Q3 2011    20 
SEASONAL VARIATIONS  
Cogeco Cable’s operating results are not generally subject to material seasonal fluctuations. However, the customer growth in the Basic Cable 
and HSI service are generally lower in the second half of the fiscal year as a result of a decrease in economic activity due to the beginning of 
the vacation period, the end of the television seasons, and students leaving their campuses at the end of the school year. Cogeco Cable offers 
its services in several university and college towns  such  as  Kingston, Windsor, St. Catharines, Hamilton, Peterborough, Trois-Rivières and 
Rimouski  in  Canada,  and  Aveiro,  Covilhã,  Evora,  Guarda  and  Coimbra  in  Portugal.  Furthermore,  the  third  and  fourth  quarter  operating 
margins are usually higher as no management fees are paid to COGECO Inc. Under the management Agreement, Cogeco Cable pays a fee 
equal to 2% of its total revenue subject to a maximum amount. As the maximum amount has been reached in the second quarter of fiscal 
2011, Cogeco Cable will not pay management fees in the second half of fiscal 2011. Similarly, as the maximum amount was paid in the first 
six months of fiscal 2010, Cogeco Cable paid no management fees in the second half of the previous fiscal year. 
/s/ Jan Peeters 
/s/ Louis Audet 
Jan Peeters  
Chairman of the Board 
Louis Audet 
President and Chief Executive Officer 
COGECO Inc. 
Montréal, Québec 
July 7, 2011 
INTERIM FINANCIAL STATEMENTS
Third quarter ended May 31
,
INTERIM FINANCIAL STATEMENTS
,
 2011 
COGECO INC.
CONSOLIDATED STATEMENTS OF INCOME (LOSS) 
(unaudited) 
Interim Financial Statements    COGECO INC. Q3 2011    22 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
(In thousands of dollars, except per share data) 
$ 
$ 
$
$
Revenue  374,957 
330,933 
1,068,367
988,023
Operating costs  
227,150 
203,005 
647,577
606,469
Operating income before amortization  147,807 
127,928 
420,790
381,554
Amortization (note 4)
66,272 
63,920 
194,838
195,614
Operating income  81,535 
64,008 
225,952
185,940
Financial expense (note 5) 
16,766 
16,824 
58,172
48,288
Impairment of goodwill and fixed assets (note 6) 
225,873 
– 
225,873
–
Income (loss) before income taxes and the following items  (161,104)
47,184 
(58,093
)
137,652
Income taxes (note 7) 
19,007 
15,334 
51,528
14,041
Loss (gain) on dilution resulting from the issuance of shares by a subsidiary 
1 
– 
(60
)
(18)
Non-controlling interest 
(123,440)
21,110 
(79,509
)
79,630
Net income (loss)  (56,672)
10,740 
(30,052
)
43,999
Earnings (loss) per share (note 8)   
Basic 
(3.39)
0.64 
(1.80
)
2.63
Diluted 
(3.39)
0.64 
(1.80
)
2.62
COGECO INC.
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS) 
(unaudited) 
Interim Financial Statements    COGECO INC. Q3 2011    23 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
(In thousands of dollars) 
$ 
$ 
$
$
Net income (loss)  (56,672)
10,740 
(30,052
)
43,999
Other comprehensive income (loss)   
Unrealized gains (losses) on derivative financial instruments designated as cash flow hedges, 
net of income tax expense of $183,000 and income tax recovery of $3,117,000 (income 
tax expense of $622,000 and income tax  recovery of $1,852,000 in 2010) and non-
controlling interest of $328,000 and $11,018,000 ($2,802,000 and $531,000 in 2010) 
155 
1,338 
(5,232
)
(253)
Reclassification to financial expense of unrealized losses on derivative financial instruments 
designated as cash flow hedges, net of income tax recovery of $72,000 and $2,400,000 
($230,000 and $1,316,000 in 2010) and non-controlling interest of $312,000 and 
$10,979,000 ($1,002,000 and $5,733,000 in 2010) 
148 
478 
5,222
2,736
Unrealized gains (losses) on translation of a net investment in self-sustaining foreign 
subsidiaries, net of non-controlling interest of $6,070,000 and $4,885,000 ($17,159,000 
and $33,128,000 in 2010) 
2,882 
(8,190)
2,314
(15,811)
Unrealized gains (losses) on translation of long-term debt designated as hedges of a net 
investment in self-sustaining foreign subsidiaries, net of non-controlling interest of 
$2,530,000 and $2,259,000 ($11,479,000 and $24,052,000 in 2010) 
(1,201)
5,479 
(1,071
)
11,479
1,984 
(895)
1,233
(1,849)
Comprehensive income (loss)  (54,688)
9,845 
(28,819
)
42,150
COGECO INC.
CONSOLIDATED STATEMENTS OF RETAINED EARNINGS 
(unaudited) 
Interim Financial Statements    COGECO INC. Q3 2011    24 
  Nine months ended May 31,
2011
2010
(In thousands of dollars) 
$
$
Balance at beginning, as previously reported 
253,169
211,922
Changes in accounting policies 
–
(7,894)
Balance at beginning, as restated 
253,169
204,028
Net income (loss) 
(30,052
)
43,999
Excess of the value attributed to the incentive share units at issuance (price paid for the acquisition of the subordinate voting 
shares) over the price paid for the acquisition of the subordinate voting shares (value attributed to the incentive share units at 
issuance) 
56
(430)
Dividends on multiple voting shares 
(663
)
(553)
Dividends on subordinate voting shares 
(5,360
)
(4,467)
Balance at end 
217,150
242,577
COGECO INC.
CONSOLIDATED BALANCE SHEETS 
(unaudited) 
Interim Financial Statements    COGECO INC. Q3 2011    25 
May 31, 2011 
August 31, 2010
(In thousands of dollars) 
$ 
$
Assets   
Current 
Cash and cash equivalents (note 13 b)) 
90,734 
35,842
Accounts receivable (note 15) 
103,011 
74,560
Income taxes receivable 
38,805 
45,400
Prepaid expenses and other 
16,106 
14,189
Future income tax assets  
5,541 
6,133
Assets held for sale (note 16) 
1,639 
–
255,836 
176,124
Investments 
539 
739
Fixed assets  
1,168,001 
1,328,866
Deferred charges  
27,051 
27,960
Intangible assets (note 9) 
1,087,610 
1,042,998
Goodwill (note 9) 
143,470 
144,695
Derivative financial instruments 
– 
5,085
Future income tax assets 
15,369 
18,189
Assets held for sale (note 16)
9,911 
–
2,707,787 
2,744,656
Liabilities and Shareholders’ equity   
Liabilities   
Current 
Bank indebtedness 
– 
2,328
Accounts payable and accrued liabilities 
204,805 
248,775
Income tax liabilities 
68,776 
558
Deferred and prepaid revenue 
47,577 
45,602
Derivative financial instrument 
132 
1,189
Promissory note payable, non-interest bearing and due on February 1, 2012 (note 2) 
5,000 
–
Current portion of long-term debt (note 10) 
2,349 
2,329
Future income tax liabilities 
60,356 
78,267
Liabilities related to assets held for sale (note 16) 
2,153 
–
391,148 
379,048
Long-term debt (note 10) 
1,002,462 
952,741
Derivative financial instruments 
15,339 
–
Deferred and prepaid revenue and other liabilities 
20,242 
12,234
Pension plan liabilities and accrued employees benefits 
12,866 
10,568
Future income tax liabilities 
237,882 
238,699
Liabilities related to assets held for sale (note 16) 
971 
–
1,680,910                                                                                                                    
1,593,290
Non-controlling interest 
680,132 
769,731
Shareholders’ equity   
Capital stock (note 11) 
119,318 
119,527
Contributed surplus 
3,110 
3,005
Retained earnings 
217,150 
253,169
Accumulated other comprehensive income (note 12)
7,167 
5,934
346,745 
381,635
2,707,787 
2,744,656
COGECO INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS 
(unaudited) 
Interim Financial Statements    COGECO INC. Q3 2011    26 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
(In thousands of dollars) 
$ 
$ 
$
$
Cash flow from operating activities   
Net income (loss) 
(56,672)
10,740 
(30,052
)
43,999
Adjustments for:
Amortization (note 4) 
66,272 
63,920 
194,838
195,614
Amortization of deferred transaction costs and discounts on long-term debt 
1,141 
772 
2,902
2,314
Impairment of goodwill and fixed assets (note 6) 
225,873 
– 
225,873
–
Future income taxes 
20,507 
21,264 
(21,961
)
49,900
Non-controlling interest 
(123,440)
21,110 
(79,509
)
79,630
Loss (gain) on dilution resulting from the issuance of shares by a subsidiary 
1 
– 
(60
)
(18)
Stock-based compensation (note 11) 
994 
450 
2,987
2,014
Loss on disposals and write-offs of fixed assets 
231 
2,443 
1,635
2,505
Other 
254 
(1,559)
1,682
(969)
135,161 
119,140 
298,335
374,989
Changes in non-cash operating items (note 13 a)) 
12,083 
(8,384)
3,145
(148,145)
147,244 
110,756 
301,480
226,844
Cash flow from investing activities   
Acquisition of fixed assets (note 13 c))
(68,806)
(66,963)
(202,313
)
(204,239)
Increase in deferred charges 
(2,781)
(2,548)
(8,535
)
(8,067)
Business acquisition, net of cash and cash equivalents acquired (note 2) 
– 
– 
(75,883
)
–
Other 
216 
23 
216
145
(71,371)
(69,488)
(286,515
)
(212,161)
Cash flow from financing activities   
Increase (decrease) in bank indebtedness 
– 
4,444 
(2,328
)
54,073
Net repayments under the Term Facilities and Term Revolving Facilities 
(4,424)
(33,150)
41,679
(61,220)
Issuance of long-term debt, net of discounts and transaction costs 
– 
– 
198,295
–
Repayments of long-term debt  
(660)
(821)
(177,189
)
(2,907)
Issuance of subordinate voting shares (note 11) 
– 
– 
629
353
Acquisition
 of subordinate voting shares held in trust under the Incentive Share Unit Plan 
(note 11) 
(14)
– 
(1,296
)
(1,049)
Dividends on multiple voting shares 
(221)
(187)
(663
)
(553)
Dividends on subordinate voting shares 
(1,788)
(1,479)
(5,360
)
(4,467)
Issuance of shares by a subsidiary to non-controlling interest 
561 
– 
4,740
283
Acquisition by a subsidiary from non
-controlling interest of subordinate voting shares held in 
trust under the Incentive Share Unit Plan (note 11) 
– 
(264)
(2,258
)
(2,008)
Dividends paid by a subsidiary to non-controlling  interest 
(5,601)
(4,586)
(16,760
)
(13,789)
(12,147)
(36,043)
39,489
(31,284)
Effect of exchange rate changes on cash and cash equivalents denominated in a 
foreign currency  573 
(846)
438
(1,746)
Net change in cash and cash equivalents  64,299 
4,379 
54,892
(18,347)
Cash and cash equivalents at beginning 
26,435 
16,732 
35,842
39,458
Cash and cash equivalents at end  90,734 
21,111 
90,734
21,111
See supplemental cash flow information in note 13. 
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    27 
1.  Basis of presentation 
In  the  opinion  of  management,  the  accompanying  unaudited  interim  consolidated  financial  statements,  prepared  in  accordance  with 
Canadian  generally  accepted  accounting  principles,  present  fairly  the  financial  position  of  COGECO  Inc.  (“the  Company”)  as  at                 
May 31, 2011 and August 31, 2010 as well as its  results of operations and its cash flows for the three and nine-month periods ended   
May 31, 2011 and 2010. 
While management believes that the disclosures presented are adequate, these unaudited interim consolidated financial statements and 
notes should be read in conjunction with COGECO Inc.’s annual consolidated financial statements for the year ended August 31, 2010. 
These unaudited interim consolidated financial statements have been prepared using the same accounting policies and methods as the 
most recent annual consolidated financial statements. 
Future accounting pronouncements 
Multiple deliverable revenue arrangements 
In  December  2009,  the  Emerging  Issues  Committee  (“EIC”)  of  the  Canadian  Accounting  Standards  Board  issued  a  new  abstract 
concerning multiple deliverable revenue arrangements, EIC-175, Multiple deliverable revenue arrangements, which amended EIC-142, 
Revenue arrangements with multiple deliverables. EIC-175 requires a vendor to allocate arrangement consideration at the inception of 
the arrangement to all deliverables using the relative selling price method, thereby eliminating the use of the residual value method. The 
amendment also changes  the  level  of  evidence of  the  standalone selling  price  required to separate deliverables  when more objective 
evidence  of  the  selling  price  is  not  available.  EIC-175  should  be  adopted  prospectively  to  revenue  arrangements  entered  into  or 
materially modified in the first annual fiscal period beginning on or after January 1,  2011, with early adoption permitted. The Company 
has elected not to early-adopt this EIC, and in light of the adoption of International accounting standards taking effect at that same date, 
this EIC will not be applicable to the Company. 
2.  Business acquisition 
On April 30, 2010, the Company concluded an agreement with Corus Entertainment Inc. (“Corus”) to acquire its Québec radio stations for 
$80  million,  subject  to  customary  closing  adjustments  and  conditions,  including  approval  by  the  Canadian  Radio-television  and 
Telecommunications Commission (“CRTC”).  On June 30, 2010, the Company submitted its application for approval of the acquisition to 
the CRTC. On December 17,  2010, the CRTC approved the transaction essentially as proposed. On January 11, 2011, the Company 
was served with an application by Astral Media Radio Inc. (“Astral”) to the Federal Court of Appeal (“Court”) for leave to appeal the CRTC 
decision approving the transaction, and a related application by Astral for a stay of execution of that decision until final judgement of the 
Court. On February 21, 2011 the Court rejected applications filed by Astral in the matter  of COGECO’s acquisition  of the Corus  radio 
stations in Québec. The transaction with Corus was concluded on February 1, 2011. 
Pursuant to this acquisition, and as part of CRTC’s decision on the Company’s transfer application, the Company has put up for sale two 
radio  stations  acquired,  CFEL-FM  in  the  Québec  City  market  and  CJTS-FM  in  the  Sherbrooke  market.  Accordingly,  the  assets  and 
liabilities  of  the  two  acquired  radio  stations  put  up  for  sale  have  been  classified  as  held  for  sale  in  the  preliminary  purchase  price 
allocation presented below. In addition to the two acquired radio stations above, and also as part of the CRTC’s decision, the Company 
has put up for sale radio station CJEC-FM, which it owned prior to the acquisition, in the Québec City market. Radio stations for which 
divestiture has been required by the CRTC, and the sale process, are managed by a trustee approved by the CRTC pursuant to a voting 
trust agreement. 
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    28 
2.  Business acquisition (continued) 
This  acquisition  was  accounted  for  using  the  purchase  method.  The  results  have  been  consolidated  as  of  the  acquisition  date.  The 
preliminary allocation of the purchase price of the acquisition, pending the completion of the valuation of the net assets acquired, is as 
follows: 
$
Consideration  
Paid 
Purchase of shares  
75,000
Acquisition costs 
1,530
76,530
Promissory note payable, non-interest bearing and due on February 1, 2012 
5,000
Investment previously accounted for 
200
Acquisition costs previously recorded as deferred charges
435
Preliminary working capital adjustment payable 
4,000
86,165
Net assets acquired 
Cash and cash equivalents 
647
Accounts 
receivable 
14,132
Income taxes receivable 
92
Prepaid expenses and other 
527
Current future income tax assets 
1,018
Fixed assets 
11,497
Deferred charges and other 
99
Broadcasting licenses  
48,193
Goodwill 
27,227
Non-current future income tax assets 
2,272
Non-current assets held for sale 
9,531
Accounts payable and accrued liabilities assumed
(9,058)
Income tax liabilities assumed 
(194)
Current liabilities related to assets held for sale 
(797)
Deferred and prepaid revenue and other liabilities 
(7,390)
Non-current future income tax liabilities 
(10,656)
Non-current liabilities related to assets held for sale 
(975)
86,165
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    29 
3.  Segmented information 
The  Company’s  activities  are  divided  into  two  business  segments:  Cable  and  other.  The  Cable  segment  is  comprised  of  Cable 
Television, High Speed Internet, Telephony and other telecommunications services, and the other segment is  comprised of  radio and 
head office activities, as well as eliminations. The Cable segment’s activities are carried out in Canada and in Europe. 
The principal financial information per business segment is presented in the tables below: 
Cable  Other and eliminations  Consolidated
2011 
2010
 2011
 2010
 2011
 2010
Three months ended May 31, 
$ 
$
  $
$
$
$
Revenue 
342,910 
319,291
32,047
11,642 
374,957 
330,933
Operating costs 
198,825 
192,591
28,325
10,414 
227,150 
203,005
Operating income before amortization 
144,085 
126,700
3,722
1,228 
147,807 
127,928
Amortization
65,641 
63,771
631
149 
66,272 
63,920
Operating income 
78,444 
62,929
3,091
1,079 
81,535 
64,008
Financial expense 
16,043 
16,684
723
140 
16,766 
16,824
Impairment of goodwill and fixed assets 
225,873 
–
–
– 
225,873 
–
Income taxes 
18,547 
15,060
460
274 
19,007 
15,334
Loss on dilution resulting from the issuance of shares 
by a subsidiary 
1 
                    –   
–
– 
1 
–
Non-controlling interest 
(123,440)
21,110
–
– 
(123,440)
21,110
Net income (loss) 
(58,580)
10,075
1,908
665 
(56,672)
10,740
Total assets
(1)
2,543,743 
2,702,819
164,044
41,837 
2,707,787 
2,744,656
Fixed assets
(1)
1,151,049 
1,325,077
16,952
3,789 
1,168,001 
1,328,866
Intangible assets
(1)
1,014,077 
1,017,658
73,533
25,340 
1,087,610 
1,042,998
Goodwill
(1)
116,243 
144,695
27,227
– 
143,470 
144,695
Acquisition of fixed assets
67,781 
66,749
1,025
214 
68,806 
66,963
(1)  At May 31, 2011 and August 31, 2010. 
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    30 
3.  Segmented information (continued) 
Cable  Other and eliminations  Consolidated
2011 
2010
 2011
 2010
 2011
 2010
Nine months ended May 31, 
$ 
$
  $
$
$
$
Revenue 
1,010,998 
957,053
57,369
30,970 
1,068,367 
988,023
Operating costs 
603,113 
585,134
44,464
21,335 
647,577 
606,469
Operating income before amortization 
407,885 
371,919
12,905
9,635 
420,790 
381,554
Amortization
193,710 
195,175
1,128
439 
194,838 
195,614
Operating income 
214,175 
176,744
11,777
9,196 
225,952 
185,940
Financial expense 
56,868 
47,858
1,304
430 
58,172 
48,288
Impairment of goodwill and fixed assets 
225,873 
–
                    –
– 
225,873 
–
Income taxes 
48,665 
11,246
2,863
2,795 
51,528 
14,041
Gain on dilution resulting from the issuance of shares 
by a subsidiary 
(60)
(18
)
–
– 
(60)
(18)
Non-controlling interest 
(79,509)
79,630
–
– 
(79,509)
79,630
Net income (loss) 
(37,662)
38,028
7,610
5,971 
(30,052)
43,999
Total assets
(1)
2,543,743 
2,702,819
164,044
41,837 
2,707,787 
2,744,656
Fixed assets
(1)
1,151,049 
1,325,077
16,952
3,789 
1,168,001 
1,328,866
Intangible assets
(1)
1,014,077 
1,017,658
73,533
25,340 
1,087,610 
1,042,998
Goodwill
(1)
116,243 
144,695
27,227
– 
143,470 
144,695
Acquisition of fixed assets
(2)
199,142 
203,830
3,171
550 
202,313 
204,380
(1)  At May 31, 2011 and August 31, 2010. 
(2)  Includes fixed assets acquired through capital leases that are excluded from the consolidated statements of cash flows. 
The following tables set out certain geographic market information based on client location: 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Revenue       
Canada 
331,310 
287,317 
939,396
842,435
Europe 
43,647 
43,616 
128,971
145,588
374,957 
330,933 
1,068,367
988,023
May 31, 2011 
August 31, 2010
$ 
$
Fixed assets 
Canada 
1,141,831 
1,098,760
Europe 
26,170 
230,106
1,168,001 
1,328,866
Intangible assets 
Canada 
1,087,610 
1,042,998
Europe 
– 
–
1,087,610 
1,042,998
Goodwill 
Canada 
143,470 
116,243
Europe 
– 
28,452
143,470 
144,695
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    31 
4.  Amortization 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Fixed assets 
62,430 
60,027 
183,215
183,845
Deferred charges 
2,648 
2,699 
8,042
8,187
Intangible assets 
1,194 
1,194 
3,581
3,582
66,272 
63,920 
194,838
195,614
5.  Financial expense 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Interest on long-term debt 
15,234 
15,588 
55,689
47,277
Foreign exchange losses (gains) 
(113)
409 
(1,578
)
(470)
Amortization of deferred transaction costs
474 
408 
1,419
1,222
Other 
1,171 
419 
2,642
259
16,766 
16,824 
58,172
48,288
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    32 
6.  Impairment of goodwill and fixed assets  
        Three months ended May 31,
        Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Impairment of goodwill 
29,344 
– 
29,344
–
Impairment of fixed assets 
196,529 
– 
196,529
–
225,873 
– 
225,873
–
During  the  third  quarter  of  fiscal  2011,  the  economic  environment  in  Portugal  continued  to  deteriorate,  with  the  Country  ultimately 
requiring financial assistance from the International Monetary Fund and the European Central Bank. As part of the negotiated financial 
assistance package, the Portuguese government has committed to financial reforms which include increases in sales and income taxes 
combined with reductions in government spending on social programs. These measures are expected to put further downwards pressure 
on consumer spending capacity. The rate of growth for our services has diminished in this environment, with net customer losses and 
service downgrades by customers in the European operations in the third quarter of fiscal 2011. In accordance with current accounting 
standards, management considered that this situation combined with net customer losses  in the third quarter, which  were significantly 
more  important  and  persistent  than  expected,  will  continue  to  negatively  impact  the  financial  results  of  the  European  operations  and 
indicate a decrease in the value of Cogeco Cable Inc.’s investment in its Portuguese subsidiary. As a result, the Company’s subsidiary 
tested goodwill and all long-lived assets for impairment at May 31, 2011. 
Goodwill is tested for impairment using a two step approach. The first step consists of determining whether the fair value of the reporting 
unit to which goodwill  is  assigned exceeds the net  carrying amount  of  that reporting  unit,  including goodwill. In  the event  that the net 
carrying  amount  exceeds  the  fair  value,  a  second  step  is  performed  in  order  to  determine  the  amount  of  the  impairment  loss.  The 
impairment  loss  is  measured as  the  amount  by  which  the  carrying amount  of  the  reporting unit’s  goodwill  exceeds its  fair value. The 
Company’s subsidiary completed its impairment test on goodwill and concluded that goodwill was impaired at May 31, 2011. As a result, 
a non-cash impairment loss of $29.3 million was recorded in the third quarter of the 2011 fiscal year. Fair value of the reporting unit was 
determined using the discounted cash flow method. Future cash flows were based on internal forecasts and consequently, considerable 
management judgement was necessary to estimate future cash flows. 
Long-lived assets with finite useful lives, such as fixed assets, are tested for impairment by comparing the carrying amount of the asset or 
group of assets to the expected future undiscounted cash flows to be generated by the asset or group of assets. The impairment loss is 
measured as the amount by which the asset’s carrying amount exceeds its fair value. Accordingly, the Company’s subsidiary completed 
its impairment test on the fixed assets of the Portuguese subsidiary at May 31, 2011, and determined that the carrying value of these 
assets exceeded the expected future undiscounted cash flows to be generated by these assets. As a result, a non-cash impairment loss 
of $196.5 million was recognized in the third quarter of the 2011 fiscal year. 
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    33 
7.  Income taxes 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Current 
(1,500)
(5,930)
73,489
(35,859)
Future 
20,507 
21,264 
(21,961
)
49,900
19,007 
15,334 
51,528
14,041
The following table provides the reconciliation between income tax expense (recovery) at the Canadian statutory federal and provincial 
income tax rates and the consolidated income tax expense: 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Income (loss) before income taxes 
(161,104)
47,184 
(58,093
)
137,652
Combined income tax rate 
28.91 % 
31.47 % 
28.91 %
31.45 %
Income tax expense (recovery) at combined income tax rate 
(46,576)
14,848 
(16,795
)
43,295
Adjustment for losses or income subject to lower or higher tax rates
(1,697)
(1,894)
(4,139
)
(7,563)
Decrease in future income taxes as a result of decrease in substantively enacted tax 
rates 
– 
– 
–
(29,782)
Decrease in income tax recovery arising from the non-deductible impairment of 
     goodwill and fixed assets 
59,856 
– 
59,856
–
Utilization of pre-acquisition tax losses 
– 
– 
–
4,432
Income taxes arising from non-deductible expenses 
128 
289 
458
595
Effect of foreign income tax rate differences 
7,725 
2,177 
12,358
4,301
Other 
(429)
(86)
(210
)
(1,237)
Income tax expense at effective income tax rate 
19,007 
15,334 
51,528
14,041
8.  Earnings (loss) per share 
The following table provides the reconciliation between basic and diluted earnings (loss) per share: 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Net income (loss) 
(56,672)
10,740 
(30,052
)
43,999
Weighted average number of multiple voting and subordinate voting shares outstanding
16,736,587 
16,730,336 
16,726,302
16,724,720
Effect of dilutive stock options
(1)(2)
– 
9,300 
–
10,969
Effect of dilutive subordinate voting shares held in trust under the Incentive Share Unit 
Plan
(1)
– 
71,862 
–
66,480
Weighted average number of diluted multiple voting and subordinate voting shares 
outstanding 
16,736,587 
16,811,498 
16,726,302
16,802,169
Earnings (loss) per share   
Basic 
(3.39)
0.64 
(1.80
)
2.63
Diluted 
(3.39)
0.64 
(1.80
)
2.62
(1)  The  weighted  average  dilutive  potential  number  of  subordinate  voting  shares  which  were  anti-dilutive  for  the  three  and  nine-
month  periods  ended       
May 31, 2011 amounted to 95,611 and 96,164.   
(2)  For the three and nine-month periods ended May 31, 2011, no  stock options (32,782 in 2010) were excluded from the calculation of diluted earnings p
er 
share because the exercise price of the options was greater than the average share price of the subordinate voting shares.   
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    34 
9.  Goodwill and other intangible assets 
May 31, 2011 
August 31, 2010
$ 
$
Customer relationships 
24,525 
28,106
Broadcasting licenses 
73,313 
25,120
Customer base 
989,772 
989,772
1,087,610 
1,042,998
Goodwill 
143,470 
144,695
1,231,080 
1,187,693
a)  Intangible assets 
During the first nine months, intangible assets variations were as follows:  
Customer 
relationships
Broadcasting 
licenses
Customer 
Base
Total
$
$
$
$
Balance at August 31, 2010 
28,106  25,120 
989,772
  1,042,998
Business acquisition (note 2) 
–  48,193 
–
  48,193
Amortization (note 4)
(3,581)
– 
–
  (3,581)
Balance at May 31, 2011 
24,525  73,313 
989,772
  1,087,610
b)  Goodwill 
During the first nine months, goodwill variation was as follows:  
  $
Balance at August 31, 2010 
144,695
Business acquisition (note 2) 
27,227
Impairment (note 6) 
(29,344)
Foreign currency translation adjustment 
892
Balance at May 31, 2011 
143,470
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    35 
10.  Long-term debt  
  Maturity  Interest rate 
May 31, 
2011
August 31, 
2010
    % 
$
$
Parent company 
Term Revolving Facility  2014
(1)
3.39
(2) 
69,984
–
Obligations under capital leases  2013
9.29
57
72
Subsidiaries 
Term Revolving Facility 
Revolving loan – €70,000,000 (€90,000,000 at August 31, 2010)  2014
3.25
(2)(3)
97,573
121,635
Senior Secured Notes 
Series A – US$190,000,000  2015
 7.00
(4) 
182,944
201,387
Series B  2018
 7.60
54,637
54,609
Senior Secured Debentures Series 1   2014
5.95
297,857
297,379
Senior Secured Debentures Series 2
(5)
  2020
5.15
198,367
–
Senior Secured Notes Series B  2011
(6)
 7.73
–
174,738
Senior Unsecured Debenture   2018
 5.94
99,822
99,806
Obligations under capital leases  2013
6.71 – 9.93
3,564
5,429
Other  2011
–
6
15
1,004,811
955,070
Less current portion 
2,349
2,329
1,002,462
952,741
(1)  The Company benefits from a Term Revolving Facility of up to $100 million 
with a group of financial institutions led by a large Canadian bank, which acts 
as agent for the banking syndicate. The Term Revolving Facility of up to $100 million includes a swing
line limit of $7.5 million, is extendable by additional 
one-year periods on an annual basis, subject to lenders’ approval, and if not extended, matures three years after its issuance or 
the last extension, as 
the  case  may  be.  The  Term  Revolving  Facility is  composed  of  two  tranches  of  $50 million 
each,  one  of  which  was  subject  to  the  completion  of the 
acquisition  of  Corus  Québec  radios  stations  and  which  became  available  on  February  1,  2011  with  the  conclusion  of  the  transac
tion.  The  Term 
Revolving Facility was extended at that same date and currently matures on February 1, 2014. The Term Revolving Facility can be repaid at any ti
me 
without penalty. The Term Revolving Facility is indirectly secured by a first priority fixed and floating charge and a security 
interest on substantially all 
present and future real and personal property and undertaking of every nature and kind of the Company and certain of its subs
idiaries, excluding  the 
capital stock and assets of the Company’s subsidiary, Cogeco Cable Inc., and 
guaranteed by its subsidiaries excluding Cogeco Cable  Inc. Under the 
terms and conditions  of the credit agreement, the Company must comply with certain restrictive covenants. Generally, the most 
significant restrictions 
are related to permitted investments, dividends on multiple and subordinate voting shares and reimbursement of long-
term debt as well as incurrence 
and maintenance of certain financial ratios primarily linked to the operating income before amortization, financial expense and total indebtedne
ss. The 
Term Revolving Facility bears interest, at the Company’s option, on bankers’ acceptance, LIBOR in Euros or in US dollars, ban
k prime rate or US base 
rate plus the applicable margin, and commitment fees are payable on the unused portion. 
(2)  Interest rate on debt as at May 31, 2011, including applicable margin. 
(3)  On  January  21,  2009,  the  Company’s  subsidiary,  Cogeco  Cable  Inc.,  entered  into  a  swap  agreement  with  a  financial  institution 
to  fix  the  floating 
benchmark  interest  rate with respect to  a portion  of Euro-
denominated loans outstanding  under the Term  Revolving  Facility, and previously the Term 
Facility for a  notional amount  of €111.5 million which have  been reduced to  €95.8 million on July 28, 2009  and to  €69.6 million 
on July 28, 2010. The 
interest swap rate to hedge the Euro-
denominated loans has been fixed at 2.08% until the settlement of the swap agreement maturity on June 28, 2011. 
In addition to the interest swap rate of 2.08%, the Company’s subsidiary will continue to pay the applicable margin on these Euro-
denominated loans in 
accordance with the Term Revolving Facility. 
(4)  Cross-currency swap agreements have resulted in an effective interest rate of 7.24% on the Canadian dollar equivalent of the US den
ominated debt of 
the Company’s subsidiary, Cogeco Cable Inc. 
(5)  On November  16,  2010  the Company’s subsidiary, Cogeco Cable  Inc., completed  pursuant  to a public debt offering, the  issue  of $200 million 
Senior 
Secured Debentures Series 2 (the "Debentures") for net proceeds of $198.3 million 
net of discounts and transaction costs. These Debentures mature on 
November 16, 2020 and bear interest at 5.15% per annum payable semi-
annually. These debentures are indirectly secured by a first priority fixed and 
floating charge and a security inte
rest on substantially all present and future real and personal property and undertaking of every nature and kind of the 
Company’s subsidiary and certain of its subsidiaries. 
(6)  On December 22, 2010, the Company’s subsidiary, Cogeco Cable Inc., redeemed t
he 7.73% Senior Secured Notes Series B in the aggregate principal 
amount of $175 million. As a result, the aggregate redemption cash consideration that the Company’s subsidiary paid totalled $183.8 million 
excluding 
accrued interest. The excess of the rede
mption price over the aggregate principal amount was recorded as financial expense during the second quarter 
of fiscal 2011. 
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    36 
11.  Capital stock  
Authorized 
Unlimited number of:  
Preferred shares of first and second rank, could be issued in series and non-voting, except when specified in the Articles of Incorporation 
of the Company or in the Law. 
Multiple voting shares, 20 votes per share. 
Subordinate voting shares, 1 vote per share. 
Issued  
May 31, 2011 
August 31, 2010
$ 
$
1,842,860 multiple voting shares 
12 
12
14,989,338 subordinate voting shares (14,959,338 at August 31, 2010) 
121,976 
121,347
121,988 
121,359
95,733  subordinate voting shares held in trust under the Incentive Share Unit Plan (71,862 at August 31, 2010) 
(2,670)
(1,832)
119,318 
119,527
During the first nine months, subordinate voting share transactions were as follows: 
Number of shares  Amount
  $
Balance at August 31, 2010  
14,959,338  121,347
Shares issued for cash under the Employee Stock Option Plan 
                     30,000
  629
Balance at May 31, 2011 
14,989,338  121,976
During the first nine months, subordinate voting shares held in trust under the Incentive Share Unit Plan transactions were as follows: 
Number of shares  Amount
  $
Balance at August 31, 2010 
71,862  1,832
Subordinate voting shares acquired 
36,460  1,296
Subordinate voting shares distributed to employees 
(12,589)
(458)
Balance at May 31, 2011 
95,733  2,670
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    37 
11.  Capital stock (continued) 
Stock-based plans 
The  Company  and  its  subsidiary,  Cogeco  Cable  Inc.,  offer,  for  certain  executives  Stock  Option  Plans,  which  are  described  in  the 
Company’s annual consolidated financial statements. During the first nine months of 2011 and 2010, no stock options were granted to 
employees by  COGECO  Inc. However, the Company’s subsidiary, Cogeco Cable Inc., granted 69,500 stock options (66,174  in  2010) 
with an exercise price of $39.00 to $44.00 ($31.82 to $38.86 in 2010), of which 35,800 stock options (33,266 in 2010) were granted to 
COGECO Inc.’s employees. These options vest over a period of five years beginning one year after the day such options are granted 
and are exercisable over ten years. As a result, a compensation expense of $139,000 and $446,000 ($218,000 and $774,000 in 2010) 
was recorded for the three and nine-month periods ended May 31, 2011.   
The fair value of stock options granted by the Company’s subsidiary, Cogeco Cable Inc., for the nine-month period ended May 31, 2011 
was $9.55 ($8.11 in 2010) per option. The weighted average fair value was estimated at the grant date for purposes of determining stock-
based compensation expense using the binomial option pricing model based on the following assumptions: 
2011
2010
%
%
Expected dividend yield 
1.44
1.49
Expected volatility 
29
29
Risk-free interest rate 
2.05
2.67
Expected life in years 
4.9
4.8
Under the Company’s Stock Option Plan, the following options were granted and are outstanding at May 31, 2011: 
Outstanding at August 31, 2010 
62,382
Exercised  
(30,000)
Expired 
(32,382)
Outstanding at May 31, 2011 
–
Under Cogeco Cable Inc.’s Stock Option Plan, the following options were granted and are outstanding at May 31, 2011: 
Outstanding at August 31, 2010 
716,760
Granted 
69,500
Exercised  
(188,319)
Forfeited   
(34,706)
Expired 
(448)
Outstanding at May 31, 2011 
562,787
Exercisable at May 31, 2011 
391,802
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    38 
11.  Capital stock (continued) 
The Company and its subsidiary, Cogeco Cable Inc., also offers senior executive and designated employee Incentive Share Unit Plans 
(“ISU Plans”) which are described in the Company’s annual consolidated financial statements. During the first nine months of 2011, the 
Company granted 36,460 (41,571 in 2010) Incentive Share Units (“ISUs”) and Cogeco Cable Inc. granted 60,388 ISUs (63,666 in 2010) 
of  which,  10,000  ISUs  (9,981  in 2010)  were  granted  to COGECO  Inc.’s employees. The  Company  and  its  subsidiary  established  the 
value of the compensation related to the ISUs granted based on the fair value of the subordinate voting shares at the date of grant and a 
compensation expense is recognized over the vesting period, which is three years less one day. Two trusts were created for the purpose 
of  purchasing  these  shares on  the stock  market  in  order  to  protect  against  stock  price  fluctuations. The  Company  and  its  subsidiary 
instructed  the  trustees  to  purchase  36,460  and  57,203  subordinate  voting  shares  (41,571  and  62,436  in  2010)  on  the  stock  market. 
These  shares  were  purchased  for  cash  consideration  of  $1,296,000  ($1,049,000  in  2010)  and  $2,258,000  ($2,008,000  in  2010), 
respectively, and are held in trust for participants until they are completely vested. These trusts, considered as variable interest entities, 
are consolidated in the Company’s financial statements  with the value of the acquired shares presented as subordinate voting shares 
held in  trusts  under  the  ISU  Plans  in  reduction of  capital stock or  non-controlling  interest.  A compensation expense of  $648,000  and 
$1,834,000 ($338,000 and $840,000 in 2010) was recorded for the three and nine-month periods ended May 31, 2011 related to these 
plans. 
Under the Company’s ISU Plan, the following ISUs were granted and are outstanding at May 31, 2011: 
Outstanding at August 31, 2010  
71,862
Granted  
36,460
Distributed 
(12,589)
Outstanding at May 31, 2011  
95,733
Under Cogeco Cable Inc.’s ISU Plan, the following ISUs were granted and are outstanding at May 31, 2011: 
Outstanding at August 31, 2010  
57,409
Granted  
60,388
Distributed 
(13,184)
Forfeited  
(885)
Outstanding at May 31, 2011  
103,728
The  Company  and  its  subsidiary,  Cogeco  Cable  Inc.,  offer  Deferred  Share  Unit  Plans  (“DSU  Plans”)  which  are  described  in  the 
Company’s  annual  consolidated  financial  statements.  During  the  first  nine  months  of  2011,  the  Company  and  its  subsidiary  issued 
respectively 6,302 and 4,521 (6,987 and 4,422 in 2010) Deferred Share Units (“DSUs”) to the participants in connection with the DSU 
Plans. A compensation expense of $207,000 and $707,000 (reduction of compensation expense of $106,000 and compensation expense 
of $400,000 in 2010) was recorded for the three and nine-month periods ended May 31, 2011 for the liabilities related to these plans. 
Under the Company’s DSU Plan, the following DSUs were issued and are outstanding at May 31, 2011: 
Outstanding at August 31, 2010 
21,630
Issued 
6,302
Dividend equivalents 
240
Outstanding at May 31, 2011 
28,172
Under Cogeco Cable Inc.’s DSU Plan, the following DSUs were issued and are outstanding at May 31, 2011: 
Outstanding at August 31, 2010 
10,855
Issued 
4,521
Dividend equivalents 
166
Outstanding at May 31, 2011 
15,542
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    39 
12.  Accumulated other comprehensive income 
Translation of a net 
investment in self-
sustaining foreign 
subsidiaries 
Cash flow 
hedges
  Total
$ 
$
  $
Balance at August 31, 2010 
4,993 
941
  5,934
Other comprehensive income (loss) 
1,243 
(10
)
1,233
Balance at May 31, 2011 
6,236 
931
  7,167
13.  Statements of cash flows 
a)  Changes in non-cash operating items 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Accounts receivable
1,498 
1,793 
(15,660
)
(9,887)
Income taxes receivable 
5,212 
(5,671)
6,752
(36,670)
Prepaid expenses and other 
(741)
(437)
(1,285
)
(1,732)
Accounts payable and accrued liabilities
10,606 
(3,780)
(57,457
)
(67,700)
Income tax liabilities 
(6,526)
(914)
68,195
(40,189)
Deferred and prepaid revenue and other liabilities 
2,034 
625 
2,600
8,033
12,083 
(8,384)
3,145
(148,145)
b)  Cash and cash equivalents 
May 31, 2011 
August 31, 2010
$ 
$
Cash 
83,764 
35,842
Cash equivalents
(1)
6,970 
–
90,734 
35,842
(1)  At May 31, 2011, term deposit of €5,000,000, bearing interest at 0.65%, maturing on June 20, 2011. 
c)  Other information 
  Three months ended May 31,
Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Fixed asset acquisitions through capital leases 
– 
– 
–
141
Financial expense paid  
19,751 
20,702 
62,376
52,541
Income taxes paid (received) 
(22)
(196)
(1,271
)
41,000
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    40 
14.  Employee future benefits 
The  Company  and  its  Canadian subsidiaries  offer to  their  employees  contributory defined  benefit  pension  plans,  defined contribution 
pension  plans  or  collective  registered  retirement  savings  plans,  which  are  described  in  the  Company’s  annual  consolidated  financial 
statements.  The total expense related to these plans is as follows: 
  Three months ended May 31,
 Nine months ended May 31,
2011 
2010 
2011
2010
$ 
$ 
$
$
Contributory defined benefit pension plans 
1,009 
874 
2,931
2,614
Defined contribution pension plans and collective registered retirement savings plans 
1,363 
1,200 
3,984
3,438
2,372 
2,074 
6,915
6,052
15.  Financial and capital management 
a)  Financial management 
Management’s objectives are to protect COGECO Inc. and its subsidiaries against material economic exposures and variability of results 
and against certain financial risks including credit risk, liquidity risk, interest rate risk and foreign exchange risk. 
Credit risk 
Credit  risk  represents  the  risk  of  financial  loss  for  the  Company  if  a  customer  or  counterparty  to  a  financial  asset  fails  to  meet  its 
contractual  obligations.  The  Company  is  exposed  to  credit  risk  arising  from  the  derivative  financial  instruments,  cash  and  cash 
equivalents  and  trade  accounts  receivable, the  maximum  exposure of  which is  represented  by  the  carrying  amounts  reported  on  the 
balance sheet. 
Credit risk from the derivative financial instruments arises from the possibility that counterparties to the cross-currency swap and interest 
rate swap agreements may default on their obligations in instances where these agreements have positive fair values for the Company. 
The Company reduces this risk by completing transactions with financial institutions that carry a credit rating equal to or superior to its 
own credit rating. The Company assesses the creditworthiness of the counterparties in order to minimize the risk of counterparties default 
under  the  agreements.  At  May  31,  2011,  management  believes  that  the  credit  risk  relating  to  its  derivative  financial  instruments  is 
minimal, since the lowest credit rating of the counterparties to the agreements is “A”.  
Cash and cash equivalents consist mainly of highly liquid investments, such as term deposits. The Company has deposited the cash and 
cash equivalents with reputable financial institutions, from which management believes the risk of loss to be remote. 
The  Company  is  also  exposed to  credit  risk  in  relation  to  its  trade  accounts  receivable.  In  the  current  global  economic  environment, 
particularly in Portugal, the Company’s credit exposure is higher than usual but it is difficult to predict the impact this could have on the 
Company’s  accounts  receivable  balances.  To  mitigate  such  risk,  the  Company  continuously  monitors  the  financial  condition  of  its 
customers and reviews the credit history or worthiness of each new large customer. At May 31, 2011, no customer balance represents a 
significant  portion  of  the  Company’s  consolidated  trade  accounts  receivable.  The  Company  establishes  an  allowance  for  doubtful 
accounts  based  on  specific  credit risk  of  its  customers  by  examining such  factors  as  the  number  of  overdue  days  of  the  customer’s 
balance  outstanding  as  well  as  the  customer’s  collection  history.  The  Company  believes  that  its  allowance  for  doubtful  accounts  is 
sufficient to cover the related credit risk. The Company has credit policies in place and has established various credit controls, including 
credit  checks,  deposits  on  accounts  and  advance  billing, and  has  also  established  procedures  to suspend  the  availability  of services 
when customers have fully utilized approved credit limits or have violated existing payment terms. Since the Company has a large and 
diversified clientele dispersed throughout its market areas in Canada and Europe, there is no significant concentration of credit risk. The 
following table provides further details on the Company’s accounts receivable balances: 
May 31, 2011 
August 31, 2010
$ 
$
Trade accounts receivable 
101,293 
76,243
Allowance for doubtful accounts
(8,709)
(8,531)
92,584 
67,712
Other accounts receivable 
10,427 
6,848
103,011 
74,560
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    41 
15.  Financial and capital management (continued) 
The  following  table  provides  further  details  on  trade  accounts  receivable,  net  of  allowance  for  doubtful  accounts.  Trade  accounts 
receivable past due is defined as amount outstanding beyond normal credit terms and conditions for the respective customers. A large 
portion of Cogeco Cable Inc.’s customers are billed in advance and are required to pay before their services are rendered. The Company 
considers amount outstanding at the due date as trade accounts receivable past due. 
May 31, 2011 
August 31, 2010
$ 
$
Net trade accounts receivable not past due 
61,894 
 46,291
Net trade accounts receivable past due 
30,690 
21,421
92,584 
67,712
Liquidity risk 
Liquidity risk is the risk that the Company will not be able to meet its financial obligations as they become due. The Company manages 
liquidity  risk  through the management  of  its capital  structure and  access to  different  capital markets. It  also  manages  liquidity  risk by 
continuously monitoring actual and projected cash flows to ensure sufficient liquidity to meet its obligations when due. At May 31, 2011, 
the  available  amount  of  the  Company’s Term Revolving Facilities was $664.6 million.  Management believes that the committed Term 
Revolving Facilities will, until their maturities in February 2014  and  July 2014, provide sufficient liquidity  to manage  its  long-term  debt 
maturities and support working capital requirements. 
The following table summarizes the contractual maturities of the financial liabilities and related capital amounts: 
  2011  2012 
2013
  2014  2015
Thereafter
Total
  $  $ 
$
  $  $
$
$
Accounts payable and accrued 
liabilities
(1)
  191,347  – 
–
  –  – 
–
  191,347
Promissory note payable  –  5,000 
–
  –  – 
–
  5,000
Long-term debt
(2)
  6  – 
–
  467,573  – 
539,034
  1,006,613
Other liabilities  –  1,253 
1,231
  1,183  1,145 
2,180
  6,992
Derivative financial instruments             
Cash outflows (Canadian dollar)
–  – 
–
  –  – 
201,875
  201,875
Cash inflows (Canadian dollar 
equivalent of US dollar)  –  – 
–
  –  – 
(184,034
)
(184,034)
Obligations under capital leases
(3)
  669  2,322 
915
  13  – 
–
  3,919
  192,022  8,575 
2,146
  468,769  1,145 
559,055
  1,231,712
(1)  Excluding accrued interest. 
(2)  Principal excluding obligations under capital leases. 
(3)  Including interest. 
The following table is a summary of interest payable on long-term debt (excluding interest on capital leases) that is due for each of the 
next five years and thereafter, based on the principal amount and interest rate prevailing on the outstanding debt at May 31, 2011 and 
their respective maturities: 
  2011  2012 
2013
  2014  2015
Thereafter
Total
  $  $ 
$
  $  $
$
$
Interest payments on long-term 
debt  10,311  56,692 
56,692
  54,912  33,298 
95,529
  307,434
Interest payments on derivative 
financial instruments  659  14,614 
14,614
  14,614  14,614 
7,306
  66,421
Interest receipts on derivative 
financial instruments  (526)
(12,882)
(12,882
)
(12,882)
(12,882)
(6,442
)
(58,496)
  10,444  58,424 
58,424
  56,644  35,030 
96,393
  315,359
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    42 
15.  Financial and capital management (continued) 
Interest rate risk 
The Company is exposed to interest rate risks for both fixed interest rate and floating interest rate instruments. Fluctuations in interest 
rates will have an effect on the valuation and collection or repayment of these instruments. At May 31, 2011, all of the Company’s long-
term  debt  was  at  fixed  rate,  except  for  the  Company’s  Term  Revolving  Facilities.  However,  on  January  21,  2009,  the  Company’s 
subsidiary, Cogeco Cable Inc., entered into a swap agreement with a financial institution to fix the floating benchmark interest rate with 
respect to a portion of the Euro-denominated loans outstanding under the Term Revolving Facility and previously the Term Facility, for a 
notional amount of €111.5 million which have been reduced to €95.8 million on July 28, 2009 and to €69.6 million on July 28, 2010. The 
interest  swap  rate  to  hedge  the  Euro-denominated  loans  has  been  fixed  at  2.08%  until  the  settlement  of  the  swap  agreement  on 
July 28, 2011. In  addition  to  the interest  swap rate  of 2.08%,  the  Company’s  subsidiary will  continue to  pay the  applicable  margin on 
these in accordance with the Term Revolving Facility. The Company’s subsidiary elected to apply cash flow hedge accounting on this 
derivative  financial  instrument.  The  sensitivity  of  the  Company’s  annual  financial  expense  to  a  variation  of  1%  in  the  interest  rate 
applicable to the Term Revolving Facilities is approximately $0.7 million based on the outstanding debt at May 31, 2011 and taking into 
consideration the effect of the interest rate swap agreement. 
Foreign exchange risk  
The Company is exposed to foreign exchange risk related to its long-term debt denominated in US dollars. In order to mitigate this risk, 
the Company has established guidelines whereby currency swap agreements can be used to fix the exchange rates applicable to its US 
dollar denominated long-term debt. All such agreements are exclusively used for hedging purposes. Accordingly, on October 2, 2008, the 
Company’s  subsidiary,  Cogeco  Cable  Inc.,  entered  into  cross-currency  swap  agreements  to  set  the  liability  for  interest  and  principal 
payments  on  its  US$190 million Senior  Secured  Notes  Series  A  issued  on  October  1,  2008.  These  agreements  have  the  effect  of 
converting  the  US  interest  coupon  rate  of  7.00%  per  annum  to  an  average  Canadian  dollar  interest  rate  of  7.24%  per  annum.  The 
exchange rate applicable to the principal portion of the debt has been fixed at $1.0625. The Company’s subsidiary elected to apply cash 
flow hedge accounting on these derivative financial instruments. 
The  Company  is  also  exposed  to  foreign  exchange  risk  on  cash  and  cash  equivalents,  bank  indebtedness  and  accounts  payable 
denominated  in  US  dollars  or  Euros.  At  May  31,  2011,  cash  and  cash  equivalents  denominated  in  US  dollars  amounted  to 
US$18,842,000  (US$13,613,000  at  August  31, 2010)  while  accounts  payable  denominated  in  US  dollars  amounted  to  US$8,901,000 
(US$15,850,000 at August 31, 2010). At May 31, 2011, Euro-denominated cash and cash equivalents amounted to €171,000 (€187,000 
at August 31, 2010) while there were no accounts payable denominated in Euros at May 31,  2011 and August 31,  2010. Due to their 
short-term nature, the risk arising from fluctuations in foreign exchange rates is usually not significant. The impact of a 10% change in the 
foreign exchange rates (US dollar and Euro) would change financial expense by approximately $1 million. 
Furthermore,  Cogeco  Cable  Inc.’s  net  investment  in  self-sustaining  foreign  subsidiaries  is  exposed  to  market  risk  attributable  to 
fluctuations  in  foreign  currency  exchange  rates,  primarily  changes  in  the  value  of  the  Canadian  dollar  versus  the  Euro.  This  risk  is 
mitigated since the major part of the purchase price for Cabovisão was borrowed directly in Euros. At May 31, 2011, the net investment 
amounted  to  €1,692,000  (€182,104,000  at  August  31,  2010)  while  long-term  debt  denominated  in  Euros  amounted  to  €70,000,000 
(€90,000,000 at  August 31,  2010).  The  exchange rate  used  to  convert the Euro currency into Canadian dollars for the balance  sheet 
accounts at May 31, 2011 was $1.3939 per Euro compared to $1.3515 per Euro at August 31, 2010. The impact of a 10% change in the 
exchange rate of the Euro into Canadian dollars would change financial expense by approximately $0.4 million and other comprehensive 
income (loss) by approximately $3.1 million net of non-controlling interest of $6.5 million. 
Fair value 
Fair  value  is  the  amount  at  which  willing  parties  would  accept  to  exchange  a  financial  instrument  based  on  the  current  market  for 
instruments  with  the  same  risk,  principal  and  remaining maturity.  Fair values  are  estimated  at  a specific  point  in time, by discounting 
expected cash flows at rates for debts of the same remaining maturities and conditions. These estimates are subjective in nature and 
involve uncertainties and matters of significant judgement, and therefore, cannot be determined with precision. In addition, income taxes 
and other expenses that would be incurred on disposition of these financial instruments are not reflected in the fair values. As a result, 
the  fair  values  are  not  necessarily  the  net  amounts  that  would  be  realized  if  these  instruments  were  settled.  The  Company  has 
determined the fair value of its financial instruments as follows: 
a)  The  carrying amount of cash  and  cash equivalents, accounts  receivable,  bank  indebtedness and  accounts payable  and  accrued 
liabilities approximates fair value because of the short-term nature of these instruments. 
b)  Interest rates under the terms of the Company’s Term Revolving Facilities are based on bankers’ acceptance, LIBOR, EURIBOR, 
bank prime rate loan or US base rate loan plus applicable margin. Therefore, the carrying value approximates fair value for the Term 
Revolving  Facilities  since  the  Term  Revolving  Facilities  have  financing  conditions  similar  to  those  currently  available  to  the 
Company.  
c)  The fair  value  of the  Senior Secured  Debentures  Series  1 and  2,  Senior Secured  Notes  Series  A  and  B and  Senior  Unsecured 
Debenture are based upon current trading values for similar financial instruments.  
d)  The fair values of obligations under capital leases are not significantly different from their carrying amounts.   
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    43 
15.  Financial and capital management (continued) 
The carrying value of all the Company’s financial instruments approximates fair value, except as otherwise noted in the following table: 
May 31, 2011 
August 31, 2010
Carrying value  Fair value 
Carrying value
  Fair value
$  $ 
$
  $
Long-term debt 
1,004,811  1,079,666 
955,070
  1,050,783
In accordance with CICA Handbook Section 3862, Financial instruments – disclosures, all financial instruments recognized at fair value 
on the consolidated balance sheet must be classified based on the three fair value hierarchy levels, which are as follows: 
•  Level 1:   quoted prices (unadjusted) in active markets for identical assets or liabilities; 
•  Level 2:  inputs  other  than quoted prices  included  in  Level  1  that  are  observable  for  the asset  or liability, either directly  (i.e., as 
prices) or indirectly (i.e., derived from prices); and 
•  Level 3:  inputs for the asset or liability that are not based on observable market data (unobservable inputs).  
The Company considers that its derivative financial instruments are classified as Level 2 under the fair value hierarchy. The fair value of 
derivative financial instruments are estimated using valuation models that reflect projected future cash flows over contractual terms of the 
derivative financial instruments and observable market data, such as interest and currency exchange rate curves.   
b)  Capital management 
The  Company’s  objectives  in  managing  capital  are  to  ensure  sufficient  liquidity  to  support  the  capital  requirements  of  its  various 
businesses,  including  growth  opportunities.  The  Company  manages  its  capital  structure  and  makes  adjustments  in  light  of  general 
economic conditions, the risk characteristics of the underlying assets and the Company’s working capital requirements. Management of 
the capital structure involves the issuance of new debt, the repayment of existing debts using cash generated by operations and the level 
of distribution to shareholders. 
The capital structure of the Company is composed of shareholders’ equity, bank indebtedness, long-term debt and assets or liabilities 
related to derivative financial instruments. 
The provisions under the Term Revolving Facilities provide for restrictions on the operations and activities of the Company. Generally, 
the  most  significant  restrictions  relate  to  permitted  investments  and  dividends  on  multiple  and  subordinate  voting  shares,  as  well  as 
incurrence and maintenance of certain financial ratios primarily linked to the operating income before amortization, financial expense and 
total indebtedness. At May 31, 2011, and August 31, 2010, the Company was in compliance with all debt covenants and was not subject 
to any other externally imposed capital requirements. 
The following table summarizes certain of the key ratios used to monitor and manage the Company’s capital structure: 
May 31, 2011 
August 31, 2010
Net indebtedness
(1)
 / shareholders’ equity 
2.7 
2.4
Net indebtedness
(1)
 / operating income before amortization
(2)
1.7 
1.8
Operating income before amortization
(2)
 / financial expense
(2)
7.4 
7.9
(1)  Net indebtedness  is defined as the total  of bank  indebtedness, principal on  long-
term debt, promissory note payable and  obligations under  derivative 
financial instruments, less cash and cash equivalents. 
(2)  Calculation  based  on  operating  income  before  amortization  and  financial  expense  for  the  twelve-month  periods  ended  May  31, 
2011  and 
August 31, 2010. 
COGECO INC.
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 
May 31, 2011 
(unaudited) 
(amounts in tables are in thousands of dollars, except number of shares and per share data)  
Interim Financial Statements    COGECO INC. Q3 2011    44 
16.  Assets held for sale 
Pursuant to the acquisition of Corus Québec radio stations (see note 2), and as part of the CRTC’s decision on the Company’s transfer 
application, the  Company has put up for sale two radio  stations acquired in the transaction, CFEL-FM in the Québec City market and 
CJTS-FM in the Sherbrooke market. In addition to the two acquired radio stations above, and also as part of the CRTC’s decision, the 
Company has put up for sale radio station CJEC-FM, which it owned prior to the acquisition, in the Québec City market. Radio stations 
for  which  divestiture  has  been  required  by  the  CRTC,  and  the  sale  process,  is  being  managed  by  a  trustee  approved  by  the  CRTC 
pursuant to a voting trust agreement. Accordingly, the assets and liabilities of the three radio stations put up for sale have been classified 
as held for sale as of February 1, 2011 in the Company’s consolidated balance sheet. 
The assets and liabilities related to the three radio stations held for sale as at May 31, 2011, were as follows: 
$
Accounts receivable
1,619
Prepaid expenses 
20
Current assets held for sale  1,639
Fixed assets 
2,171
Goodwill and other intangible assets 
7,740
Non-current assets held for sale  9,911
Accounts payable and accrued liabilities
1,922
Income tax liabilities 
184
Deferred and prepaid revenue 
47
Current liabilities related to assets held for sale  2,153
Other liabilities 
38
Future income tax liabilities 
933
Non-current liabilities related to assets held for sale  971
17.  Subsequent event 
On June 27, 2011, the Company’s subsidiary, Cogeco Cable Inc., concluded an agreement to acquire all of the shares of Quiettouch Inc. 
(“Quiettouch”), a leading independent provider of outsourced managed information technology and infrastructure services to mid-market 
and larger enterprises in Canada. Quiettouch offers a full suite of differentiated services that allow customers to outsource their mission-
critical information technology infrastructure and  application  requirements, including managed infrastructure  and  hosting,  virtualization, 
firewall services,  data  backup  with end-to-end monitoring and  reporting, and enhanced and traditional colocation services.  Quiettouch 
operates three data centres in Toronto and Vancouver, as well as a fibre network within key business areas of downtown Toronto. The 
transaction is subject to certain arrangements and commercial approvals, and is expected to close during the last quarter of fiscal 2011. 
Shareholder’s Report    COGECO INC. Q3 2011    45 
CABLE SECTOR CUSTOMER STATISTICS 
(unaudited) 
May 31, 2011 
August 31, 2010
Homes passed   
Canada  1,614,210 
1,593,743
Portugal
(1)
  905,692 
905,359
Total 
2,519,902 
2,499,102
Homes connected
(2)
Canada  992,332 
979,590
Portugal  266,680 
269,194
Total 
1,259,012 
1,248,784
Revenue-generating units
(3)
Canada  2,526,591 
2,350,577
Portugal  842,525 
828,772
Total 
3,369,116 
3,179,349
Basic Cable service customers   
Canada  879,354 
874,505
Portugal  258,127 
260,267
Total 
1,137,481 
1,134,772
High Speed Internet service customers   
Canada  593,468 
559,057
Portugal  164,992 
163,187
Total 
758,460 
722,244
Digital Television service customers   
Canada  648,862 
559,418
Portugal  169,762 
159,852
Total 
818,624 
719,270
Telephony service customers   
Canada  404,907 
357,597
Portugal  249,644 
245,466
Total 
654,551 
603,063
(1)  Cogeco Cable is currently assessing the number of homes passed. 
(2)  Represents the sum of Basic Cable service customers and High Speed Internet (“HSI”) and Telephony service customers 
who do not subscribe to the Basic 
Cable service. 
(3)  Represents the sum of Basic Cable, HSI, Digital Television and Telephony service customers.