Cogeco Communications

Press release details

Cogeco On Demand adds close to 100 hours per month of on demand content in Québec

PRESS RELEASE
For immediate release
Cogeco On Demand adds close to 100 hours per month
of on demand content in Québec
Customers can now access Mlle Sur Demande, CASA Sur Demande and
addik
TV
Sur Demande along with first-time offer Cinépop Sur Demande
Montréal, October 17, 2011 Cogeco Cable (TSX: CCA) today announced the addition of four new
channels to its Cogeco On Demand line-up: Mlle Sur Demande, CASA Sur Demande, addik
TV
Sur
Demande together with the first-time offer of Cinépop Sur Demande. Cogeco Cable is the first distributor
to bring Cinépop Sur Demande to its subscribers.
“Our customers are real fans of the shows offered by Mlle, CASA, addik
TV
and Cinépop, but sometimes
their schedules just don’t allow them to tune in right at broadcast time, and they’d like to have more
flexibility. We wanted to give them control over their television experience free of charge! That was our
motivation for signing these agreements,” said Ron Perrotta, Vice President, Marketing and Strategic
Planning with Cogeco Cable.
With its new offerings, Cogeco Cable invites women, cooking and home décor enthusiasts, aficionados
of the hottest new series and movie fans to take advantage of almost 100 hours of Mlle, CASA, addik
TV
and Cinépop over Cogeco On Demand. All customers who subscribe to one of these channels and have
access to Cogeco On Demand can tune in free-of-charge to that channel’s on demand content through
the Cogeco On Demand menu (Channel 600).
“Cogeco On Demand delivers a line-up of over 4,000 titles and half of them are free! Adding this new
On Demand content is just one of the many initiatives we constantly deploy to bring our digital TV
subscribers entertaining programming that’s always fresh,” Mr. Perrotta concluded.
For more information about Cogeco On Demand and the additional content from Mlle Sur Demande,
CASA Sur Demande, addik
TV
Sur Demande and Cinépop Sur Demande, visit cogecosurdemande.com
(in French only).
ABOUT COGECO CABLE
Cogeco Cable (www.cogeco.ca) is a telecommunications company and is the second largest hybrid fibre
coaxial cable system operator in Ontario, Québec and Portugal. Through its two-way broadband cable
networks, Cogeco Cable provides its residential customers with Audio, Analogue and Digital Television,
as well as HSI and Telephony services. Cogeco Cable also provides, to its commercial customers, data
networking, e-business applications, video conferencing, hosting services, Ethernet, private line, VoIP,
HSI access, dark fibre, data storage, data security, co-location services, managed IT services, cloud
services and other advanced communication solutions. Cogeco Cable’s subordinate voting shares are
listed on the Toronto Stock Exchange (TSX: CCA).
- 30 -
Information: Catherine Pleau
Advisor, Corporate Communications
Tel.: (514) 764-4762