COGECO CABLE ADDS A NEW CHANNEL TO ITS HD LINE-UP IN ONTARIO
PRESS RELEASE
For immediate release
Cogeco Cable adds a new channel to its HD line-up in Ontario
Montréal, July 17, 2007 — Cogeco Cable (TSX: CCA) announced the launch of a new High
Definition (HD) channel. WGN HD, a US digital specialty channel from Chicago, is now offered in
HD to the majority of Cogeco Cable Digital Cable customers in the areas served in Ontario.
“Cogeco Cable is committed to delivering to its customers the richest TV experience possible. By
adding a new HD channel to our Digital Television line-up, we allow our customers to discover the
outstanding quality this technology offers. As we continue to invest in our state-of-the-art cable
network, we will continue to launch new HD channels as they become available,” declared Mr. Ron
Perrotta, Vice President, Marketing of Cogeco Cable.
WGN HD (channel 293) will be available for free to the majority of Cogeco Digital Cable subscribers
who are paying the HD Access Fee of $5.99 per month and who also subscribe to the Movies
Package. WGN HD’s programming presents varied content with news, sports, comedy, and popular
series as well as exclusive Chicago Cubs and White Sox baseball games.
“Our Digital Cable service has been gaining popularity with more than 43,000 new subscribers in
the three first quarters of fiscal 2007, which confirms that customers appreciate the variety, quality
and control that Cogeco Cable’s Digital Television service provides them,” Mr. Perrotta concluded.
ABOUT COGECO CABLE
Cogeco Cable (www.cogeco.ca), a telecommunications company offering a diverse range of
services to its customers in Canada and in Portugal, is the second largest cable operator in Ontario,
Québec and Portugal, in terms of the number of basic cable service customers served. The
Corporation invests in state-of-the-art broadband network facilities, delivers a wide range of services
over these facilities with great speed and reliability at attractive prices, and strives to provide both
superior customer care and growing profitability to satisfy its customers’ varied electronic
communication needs. Through its two-way broadband cable networks, Cogeco Cable provides its
residential and commercial customers with analogue and digital video and audio services, high
speed Internet access as well as telephony services. The Corporation provides about 1,749,000
revenue-generating units (RGUs) to approximately 1,470,000 homes passed in its Canadian service
territory and about 688,000 RGUs to approximately 849,000 homes passed in its Portuguese
service territory. Cogeco Cable’s subordinate voting shares are listed on the Toronto Stock
Exchange (CCA).
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Information: Marie Carrier
Director, Corporate Communications
Tel.: (514) 874-2600