COGECO CABLE UPGRADES ITS DIGITAL AND HIGH DEFINITION TV SERVICES
For immediate release
Cogeco Cable Upgrades its Digital and High Definition TV Services
Montréal, August 22, 2006 — Cogeco Cable (TSX: CCA) today announced the launch of five
new High Definition (HD) channels and two new Standard Definition (SD) channels.
“Our customers are increasingly interested in our HD television service as they discover the
outstanding quality this technology offers. As the number of available high definition programs
and channels increases, Cogeco Cable strives to continuously provide the best possible HD
offering,” declared Mr. Ron Perrotta, Vice President, Marketing of Cogeco Cable.
In the wide majority of Cogeco Cable systems in Ontario, HD customers subscribing to the
Movies Package will gain access to Mpix HD. Mpix offers decades of unforgettable films, from
classic thrillers to suspenseful and action-packed movies. Mpix HD, available on position 298, is
also a unique window for often unseen or forgotten classic Canadian movies.
Furthermore, the majority of Cogeco Cable HD customers of the Burlington, Oakville, Hamilton,
Brockville, Windsor, Lindsay, Smiths Falls and Kingston areas will be able to enjoy new HD
channels, free of charge.
• High Definition Basic package subscribers can now watch SUN TV HD’s distinctive
drama and entertainment programs from Canada, the U.S. and international sources,
Classic TV series, plus its creative in-house productions focusing on current affairs,
communities, sports and entertainment. SUN TV HD is available on position 280.
• All HD customers who subscribe to the Super Sports Pack will now enjoy access to
three additional Super Sports Pack HD channels and therefore, be able to watch many
of their favourite sports and games in crystal clear High Definition, including MLB, NFL
and NHL games. These channels are on positions 464, 465 and 466 of Cogeco Cable’s
Two new SD Channels, also free of charge, contribute to the already great value of Cogeco
Cable’s digital offering in the selected areas of Burlington, Oakville, Hamilton, Brockville,
Windsor, Lindsay, Smiths Falls, North Bay, Huntsville and Parry Sound:
• The Christian channel (position 186) offers popular television ministries along with
family dramas, feature films and The Gaither Gospel Hour music series.
• Casino and Gaming Television Canada (CGTV, on position 118) is the first and only
television network in North America dedicated exclusively to the casino and gaming
Customers appreciate the variety, quality and control that Cogeco Cable’s Digital Television
Service provides them. The service has been gaining popularity with nearly 70,000 new
customers in fiscal 2006
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ABOUT COGECO CABLE
Cogeco Cable (www.cogeco.ca), a telecommunications company offering a diverse range of
services to its customers in Canada and in Portugal, is the second largest cable operator in
Ontario, Québec and Portugal in terms of the number of basic service customers served. The
Corporation invests in state-of-the-art broadband network facilities, delivers a wide range of
services over these facilities with great speed and reliability at attractive prices, and strives to
provide both superior customer care and growing profitability to satisfy its customers’ varied
electronic communication needs. Through its two-way broadband cable infrastructures, Cogeco
Cable provides its residential and commercial customers with analog and digital video and audio
services, high-speed Internet access as well as telephony services. The Corporation provides
about 1,511,693 revenue-generating units (RGU)
to approximately 1,469,009 homes passed
in its Canadian service territory and 611,204 RGUs
to approximately 820,309 homes passed
in its Portuguese service territory. Cogeco Cable’s subordinate voting shares are listed on the
Toronto Stock Exchange (CCA).
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Information: Marie Carrier
Director, Corporate Communications
Tel.: (514) 874-2600
As at May 31, 2006
As at March 31, 2006